Media AM - Havas Media, Heathrow Terminal 2, LinkedIn, Rihanna ad, Brand Republic Digital Awards

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04th June 2014

Havas Media loses Camelot business after 16 years Camelot UK Lotteries, operator of The National Lottery, has parted company with Havas Media after 16 years as the company looks to consolidate its media business. Burberry, Samsung and Vodafone advertise at Heathrow Terminal 2 Burberry, Samsung, Estée Lauder and Vodafone are among the brands advertising on the sites at the Terminal 2 building at Heathrow Airport, which opened today LinkedIn launches first UK brand campaign LinkedIn, the social networking site for professionals, has launched its first UK brand campaign, which aims to drive brand perception and engagement among its 15 million British members. Sexually suggestive Rihanna ad rapped A poster featuring Rihanna that promotes the pop singer's perfume has been ruled too sexy for children by the Advertising Standards Authority and must not appear again without a placement restriction. Lowe Profero wins the Grand Prix at the Brand Republic Digital Awards Lowe Profero picked up the Grand Prix at the BR Digital Awards for their 'Primania' work for Primark, at last night's event held at Troxy, East London. Art Everywhere launches Facebook and Twitter search for next outdoor exhibition Art Everywhere, the initiative that brought works of art to thousands of outdoor sites last year, is launching a social media campaign to find the public's 25 favourite artworks, to be displayed this summer. How to make a splash with 'brand journalism' If done right, branded content can be equally as engaging and meaningful as traditional journalism, says Lewis D'Vorkin. We must put rivalry aside to grow the talent pool on which our industry relies It's a small world, advertising. Barely a week goes by without bumping into someone you last saw in a trading estate reception or on a sweaty university dance floor. We're a tight social group, which can be fun. However, it's also testament to the narrowness and homogeneity of the industry as a whole. Jones not planning to let GQ go out of fashion The GQ editor explains how quality writing and a commercial outlook helped the magazine avoid the fate of its competitors. By Arif Durrani. Advertising inflation on the rise as TV viewing declines Could greater investment in programming boost commercial TV viewers, thus combating ad inflation? By David Benady. Content: now everyone's talking about it, but what does it actually mean? There is a reason why Eskimos have 100 different words for snow. Right now, the media industry can learn a lot from this. Latest blogs Re-imagining print media A major new study predicts how media will change through to 2020, and why. Why it's time to confine media agencies to the dustbin It is time to put an end to the term media agency and the industry should take some of its own marketing medicine, says Havas Media's chief executive, Paul Frampton. Coming to a screen near you: Football, Fassbender and the Dinobots Zoe Jones, marketing director at Digital Cinema Media, takes a look at some of the big screen opportunities for brands in the upcoming World Cup and the summer film season. Trading desk debates often ignore the underlying technologies Looking at the pros and cons of using agency trading desks vs independents is admirable, but it's simplifying to a fault the complexity that is the advertising technology space, says Adrian Lacey, managing director of Crimtan. Why innovations in online video dictate a new approach to TV TV, traditionally the blunt-edged weapon in the media agency's armoury, is becoming more rapier-like, and now it's time to rethink how it mixes with online video, says Neil Cunningham, head of digital at Cream UK.

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