Tuesday, 4 May 2010

Marketing Daily - 3 UK, Sainsbury's, United Airlines, Spar

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Breaking news from Marketing
In association with
Breaking news from Marketing May 2010
 
Latest News
 
3 to focus on network in new campaign
Daniel Farey-Jones,
04 May 2010
 

LONDON - Mobile operator 3 is changing its marketing to focus on...

3 ad: new emphasis on improving network coverage
 
 
Sainsbury's to sponsor London 2012 Paralympics
Joe Thomas ,
04 May 2010
 

LONDON - Sainsbury's has signed up to sponsor the Paralympic Games in...

Paralympics: sponsorship vehicle for Sainsbury's
 
 
Continental and United Airlines to create world's largest airline
Alex Brownsell,
04 May 2010
 

LONDON - US carriers Continental Airlines and United Airlines are to merge...

Merger: new airline will feature the United Airlines brand
 
 
Corona to sponsor Clothes Show
Staff,
04 May 2010
 

LONDON - Mexican beer brand Corona is to target a female audience...

Clothes Show: Corona to sponsor the event at Earls Court
 
 
Spar game promotes sports sponsorship
Joe Thomas,
04 May 2010
 

LONDON - Spar has released an online game called 'Beat Barni' to...

Spar: offering online tie-in with European athletics sponsorship
 
 
TV viewing tops four hours and 48 ads a day
Maisie McCabe,
04 May 2010
 

LONDON - UK consumers watched an average of four hours and 18...

TV control: more people using on-demand and digital recorders
 
 
 
Also in the News
 
Celebrities endorse political parties ahead of Thursday's election
Maisie McCabe,
04 May 2010
 
O2 Media appoints AOL's Monica Maltby as head of client solutions
Maisie McCabe,
04 May 2010
 
Walkers recruits celebrities for national flavours ads
Alex Brownsell,
04 May 2010
 
Nivea backs England football sponsorship with ad campaign
Alex Brownsell,
04 May 2010
 
 
 
Blogs & Forums
 
Latest Blog Entries
 
Finally, Celebrities in Online Ads
Jack Wallington
 

If you read this blog you'll know that I've written a number of times about the lack of celebrity use...

 
 
Kevin Lygo leaves Channel 4; more moves to follow
Jeremy Lee
 

So the fall-out from the round of new TV chief executives has begun and it is no great surprise that...

 
 
Beyond the market stall
Alan Mitchell
 

  Behind the incredible sophistication of modern marketing, retailing, advertising and so on, there is one thing that hasn’t changed for...

 
 
Save water, drink Pepsi.
Chris Arnold
 

I recently bought a copy of National Geographic, not a magazine I read unless it’s in the dentist’s waiting room, but this...

 
 
 
 
 
 
Whitepapers
 
 
 
 
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