Wednesday, 27 July 2011

Breaking news from Brand Republic - L'Oreal, Aegis, ITV, Confused.com, broadband speeds

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Latest news
L'Oréal cosmetics ads banned after MP complains
L'Oréal cosmetics ads banned after MP complains
by Oliver Luft
27 July 2011, 12:01AM
The Advertising Standards Authority (ASA) has banned two L'Oréal cosmetics ads featuring Christy Turlington and Julia Roberts, following complaints by Liberal Democrat MP Jo Swinson that they had been digitally manipulated.
Aegis reaches deal on £525m Synovate sale
Aegis reaches deal on £525m Synovate sale
by Daniel Farey-Jones
27 July 2011, 08:10AM
Aegis has agreed to sell its market research business Synovate to Ipsos for an 'enterprise value' of £525m, of which Aegis will give £200m to its own shareholders.
ITV revenues up 4% and pre-tax profits climb 73% in H1
ITV revenues up 4% and pre-tax profits climb 73% in H1
by Maisie McCabe
27 July 2011, 09:23AM
ITV has posted a 4% lift in revenues to £1,027m for the six months to the end of June, while controlled costs and the absence of World Cup overheads helped pre-tax profits grow 73% year on year to £204m.
Confused.com '18 million strong' claim banned
Confused.com '18 million strong' claim banned
by Daniel Farey-Jones
27 July 2011, 09:10AM
The advertising watchdog has skittled Confused.com's somewhat vague claim to be "18 million strong", telling the price comparison site to amend its ads after discovering the numbers did not stack up.
Gap between advertised and actual broadband speeds widens
Gap between advertised and actual broadband speeds widens
by Maisie McCabe
27 July 2011, 09:07AM
The gap between advertised broadband speeds and actual broadband speeds has grown by 8% to 8.2 megabits per second in the past six months, while the investigation into the use of the phrases "up to" and "unlimited" rolls on.
Toyota named greenest brand in the world
Toyota named greenest brand in the world
by Gemma Charles
27 July 2011, 10:01AM
Toyota has been named the greenest global brand in a major study by Interbrand spanning the 10 biggest consumer markets.
Subway to create 3,000 jobs by moving beyond core fast-food outlets
Subway to create 3,000 jobs by moving beyond core fast-food outlets
by John Reynolds
27 July 2011, 09:38AM
Subway is undertaking a concerted push beyond its core fast-food outlets and is to begin selling its sandwiches in sports stadiums and army barracks, creating 3,000 jobs.
Appointment to view: BA marks one year until Olympic Games
Appointment to view: BA marks one year until Olympic Games
by Sarah Johnson
27 July 2011, 09:15AM
British Airways is just one of the sponsors marking "one year to go" until London 2012 and gold medallist Denise Lewis discusses the airline's activity and her excitement in the build-up to the event.
The Olympic countdown

One year to go: 365 days until the biggest spectacle in the world kicks off in London.

Stay up to date with the latest London 2012 news.

Adland

Now open for submissions: The UK's biggest advertising, media and digital agencies, mapped.

View the map and submit your agency
Intelligence
The power brokers: David Jones
The power brokers: David Jones
by Danny Rogers
27 July 2011, 08:30AM
What keeps David Jones awake at night? Danny Rogers questions the chief executive of Havas on the key trends in five big areas.
The power brokers: Michael Roth
The power brokers: Michael Roth
by Jeremy King
26 July 2011, 08:30AM
What keeps Michael Roth, the chief executive and president of IPG, awake at night? Jeremy King quizzes the IPG boss on the key trends in five big areas.
The power brokers: Maurice Lévy
The power brokers: Maurice Lévy
by Noelle McElhatton
25 July 2011, 08:30AM
What keeps Maurice Lévy, the chairman and chief executive of Publicis Groupe, awake at night? Noelle McElhatton speaks to Lévy about the key trends in five big areas.
Engagement with social network advertising
Engagement with social network advertising
by Mintel
26 July 2011, 08:30AM
Social networking is no longer confined to keeping in touch with old friends and meeting new people while sat behind a computer at home.

Think BR

Helen Edwards on Branding: Global theory, local practice

Developing an international brand strategy can bring out the worst, and best, of all those involved.


Also in the news
Just-Eat hires O2 marketer to lead brand development
by Daniel Farey-Jones, 26 July 2011, 04:25PM
NME and OK! Magazine publish Winehouse editions
by John Reynolds, 26 July 2011, 03:59PM
Twitter turns attention to consumer marketing
by Sarah Shearman, 26 July 2011, 11:10AM
Red-top and mid-market rivals lock in NotW readers
by John Reynolds, 26 July 2011, 11:02AM
Kraft Foods reviews Trident global account
by Sara Kimberley, 26 July 2011, 10:05AM
From the blogs
George Osborne met Murdoch executives 16 times since coming to office
@gordonmacmillan
26 June 2011, 12:06AM
George Osborne met Murdoch executives 16 times since coming to office
@gordonmacmillan
26 June 2011, 12:06AM
Permission to pull
ianbluechipmarketing
26 June 2011, 12:06AM
Perception vs. reality in MediaGuardian 100
TESS ALPS
26 June 2011, 12:06AM
Tom Watson to publish hackgate book as will Guardian's Nick Davies
@gordonmacmillan
26 June 2011, 12:06AM
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