Thursday 28 July 2011

Breaking news from Brand Republic - Santander, Nokia, Microsoft, Beta, Holly Valance

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Latest news
Santander appoints Euro RSCG
Santander appoints Euro RSCG
by Matt Williams
28 July 2011, 08:00AM
Santander has appointed Euro RSCG London to its agency roster, just seven months after retaining Engine to its £35m UK account following a review.
Nokia selects Inferno for £80m global ad campaign
Nokia selects Inferno for £80m global ad campaign
by Sara Kimberley
28 July 2011, 08:00AM
Nokia has appointed the integrated agency Inferno to handle an estimated £80 million global brand campaign.
Microsoft's Ashley Highfield to lead Johnston Press
Microsoft's Ashley Highfield to lead Johnston Press
by Sarah Shearman
28 July 2011, 08:35AM
Johnston Press has appointed Ashley Highfield, former vice-president of Microsoft UK¹s consumer and online division, to replace John Fry as its chief executive.
Beta beats four agencies to win Royal Mail ad account
Beta beats four agencies to win Royal Mail ad account
by Matt Williams
28 July 2011, 08:00AM
The Royal Mail is understood to have appointed Beta to its integrated advertising account.
Holly Valance joins Foster's Gold push
Holly Valance joins Foster's Gold push
by Gemma Charles
28 July 2011, 09:30AM
Foster's Gold, Heineken UK's premium brand extension of its Foster's range, has signed up Holly Valance to star in its debut ad campaign.
JustGiving kicks off search for ad agency
JustGiving kicks off search for ad agency
by Matt Williams
28 July 2011, 08:00AM
JustGiving, the private for-profit company responsible for the administration of charitable donations, is looking for an agency to handle its marketing activity.
Vauxhall calls direct marketing review
Vauxhall calls direct marketing review
by Sara Kimberley
28 July 2011, 08:00AM
General Motors UK is reviewing its Vauxhall direct marketing account.
Consumers consider brands' ethics when shopping, according to survey
Consumers consider brands' ethics when shopping, according to survey
by Gemma Charles
28 July 2011, 09:16AM
Consumers are increasingly taking into account brands' ethical records when it comes to making buying decisions, according to a new survey.
Appointment to view: the making of Toyota's Get Your Energy Back
Appointment to view: the making of Toyota's Get Your Energy Back
by Sarah Johnson
28 July 2011, 08:55AM
Now that Toyota has been named the greenest brand in the world, here's a reminder of how the brand created one of its most inventive campaigns for its Auris Hybrid, the car which recycles some of the energy it produces.
The Olympic countdown

One year to go: 365 days until the biggest spectacle in the world kicks off in London.

Stay up to date with the latest London 2012 news.

Adland

Now open for submissions: The UK's biggest advertising, media and digital agencies, mapped.

View the map and submit your agency
Intelligence
The power brokers: David Jones
The power brokers: David Jones
by Danny Rogers
27 July 2011, 08:30AM
What keeps David Jones awake at night? Danny Rogers questions the chief executive of Havas on the key trends in five big areas.
The power brokers: Michael Roth
The power brokers: Michael Roth
by Jeremy King
26 July 2011, 08:30AM
What keeps Michael Roth, the chief executive and president of IPG, awake at night? Jeremy King quizzes the IPG boss on the key trends in five big areas.
How game-changer Borkowski lured me back to the industry
How game-changer Borkowski lured me back to the industry
by Jonathan Durden
28 July 2011, 08:00AM
Campaign asked me why I am returning to our business after a break of 18 months, living up in the Spanish mountains with only goats and widows for company. Well, I cannot resist the lure of an opportunity to be in the right place at the right time ag...

Think BR

Helen Edwards on Branding: Global theory, local practice

Developing an international brand strategy can bring out the worst, and best, of all those involved.


Also in the news
The Co-op appoints MediaCom North to digital business
by John Reynolds, 27 July 2011, 04:07PM
News International disputes Olympic contract breach
by Daniel Farey-Jones, 27 July 2011, 04:18PM
Top Gear games park in BR app chart
by Daniel Farey-Jones, 27 July 2011, 01:04PM
Piers Morgan drawn into hacking scandal as interviews emerge
by Staff, 27 July 2011, 12:45PM
PepsiCo rejigs UK Walkers marketing function
by John Reynolds, 27 July 2011, 12:01PM
From the blogs
The man who tried to alert the world to the potential of hacking scandal in 1999
@gordonmacmillan
27 June 2011, 12:06AM
The man who tried to alert the world to the potential of hacking scandal in 1999
@gordonmacmillan
27 June 2011, 12:06AM
Recording emerges of Piers Morgan appearing to admit use of hacked stories
@gordonmacmillan
27 June 2011, 12:06AM
Recording emerges of Piers Morgan appearing to admit use of hacked stories
@gordonmacmillan
27 June 2011, 12:06AM
George Osborne met Murdoch executives 16 times since coming to office
@gordonmacmillan
26 June 2011, 12:06AM
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