Tuesday, 12 July 2011

Digital AM - M&C Saatchi/Human Digital, ISBA/Twitter, Nokia, LivingSocial, plus The Wall > Twitter's 1m apps

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Latest news
M&C Saatchi buys social media agency Human Digital
M&C Saatchi buys social media agency Human Digital
by Sarah Shearman
12 July 2011, 08:30AM
M&C Saatchi UK Group has acquired Human Digital, the social media agency, for an undisclosed sum.
ISBA prepares guide on celebrity Twitter endorsements
ISBA prepares guide on celebrity Twitter endorsements
by Gemma Charles
12 July 2011, 08:30AM
ISBA is to issue fresh guidance to advertisers on using celebrities to promote their products on Twitter, exploring the introduction of the hashtag "#ad" to denote a formal link to a brand.
Nokia prepares £80m brand repositioning campaign
Nokia prepares £80m brand repositioning campaign
by Alex Brownsell
12 July 2011, 08:30AM
Nokia is plotting an £80m overhaul of its brand positioning, as it looks to relaunch following the announcement in February of its partnership with Microsoft.
LivingSocial rolls out UK TV debut
LivingSocial rolls out UK TV debut
by Sarah Shearman
12 July 2011, 09:12AM
LivingSocial, the daily deals website, is rolling out a marketing push in the UK to differentiate itself from other sites in the category, including Groupon, and to stave off competition from Google and Facebook.
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Twitter has registered over one million apps - five examples
Polly Becker
12 June 2011, 12:06AM
Twitter could be the big loser to Google+ as Google looks for marketing partners
@gordonmacmillan
11 June 2011, 12:06AM
Twitter testing a new 'Directory' tab, to make it easy to find people to follow
@gordonmacmillan
11 June 2011, 12:06AM
Is the Notw the first great newspaper casualty of the Twitter age?
@gordonmacmillan
08 June 2011, 12:06AM
Foursquare now has more than 500,000 businesses signed up
Jennifer Whitehead
08 June 2011, 12:06AM
Social media road block - Is it time to find yourself a new financial director?
Mark Shaw
08 June 2011, 12:06AM
Twitter seeks new investors pushing its value to $7bn as it works on new ad offer
@gordonmacmillan
07 June 2011, 12:06AM
Spotify announces US launch
@gordonmacmillan
06 June 2011, 12:06AM
Video: Angry Birds creator Peter Vesterbacka on the Game and its huge success
Mel Carson
06 June 2011, 12:06AM
President Obama is the star of first Twitter Town Hall
Jennifer Whitehead
06 June 2011, 12:06AM
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