Wednesday 13 July 2011

Marketing Daily - Apple 'headed for tablet monopoly'; plus Facebook, Tropicana, M&S, First Direct, Jamie Oliver

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Breaking news from Marketing
 
Breaking news from Marketing July 2011
 
Latest News
 
Apple 'headed for tablet monopoly', claims software chief
Nicola Clark,
13 July 2011
 

The iPad is heading for a monopoly in the tablet market, according...

Apple iPad: mass-market success story says software group boss
 
 
Facebook urges brands to adopt social CRM
Nicola Clark,
13 July 2011
 

Facebook is putting social CRM and the trust that consumers put in...

Facebook urges brands to adopt social CRM
 
 
Tropicana to focus on provenance of its range in latest ads
Loulla-Mae Eleftheriou-Smith,
13 July 2011
 

Tropicana, the PepsiCo-owned fruit-juice brand, is shifting its focus from a lifestyle...

Tropicana: ads by DDB focus on provenance of its range
 
 
Topshop removes image of size zero model from site
Loulla-Mae Eleftheriou-Smith,
13 July 2011
 

Topshop has removed an image of a size zero model from its...

Topshop: replaces image of Codie Young
 
 
Timeline: Sainsbury's and Jamie Oliver
Oliver Luft,
13 July 2011
 

After Sainsbury's and celebrity chef Jamie Oliver called an end to their...

Timeline: Sainsbury's and Jamie Oliver
 
 
Brands accused of 'anti-social behaviour' on Facebook and Twitter
Nicola Clark,
12 July 2011
 

Marketers are failing to connect with consumers on social networks because they...

Social media: brands failing to connect with consumers
 
 
Royal Wedding plumps up M&S sales
Sara Kimberley,
13 July 2011
 

The Royal Wedding helped Marks & Spencer boost its profits, with the...

Royal Wedding: helped boost Marks & Spencer profits
 
 
First Direct continues march to be UK's most 'social bank'
Sarah Shearman,
13 July 2011
 

First Direct is making a fresh and concerted Facebook push after declaring...

First Direct: relaunches Facebook page
 
 
RSA backs 'Big Society' volunteering initiative
Gemma Charles,
13 July 2011
 

RSA has become the first brand to back the 'Big Society' project...

Your Square Mile: linked to Big Society project
 
 
Guess pushes for social and e-commerce combination
Nicola,
13 July 2011
 

Fashion brand Guess, which has become one of the first fashion retail...

Guess: signs up to Google Wallet
 
 
 
Also in the News
 
Android's smartphone market share storms ahead of rivals
Sara Kimberley,
12 July 2011
 
Ocado eyes the French with outdoor campaign
John Reynolds,
13 July 2011
 
 
 
Blogs
 
 
Brand Jamie Oliver put Sainsbury?s in the shadows ? so it?s the right time to try something new
rachel barnes
 

When I began writing about retail in 2004, one of the stories I found myself chasing was whether Sainsbury's...

 
 
Twitter: Voice of the people or mob rule?
CHRIS BARRACLOUGH
 

Many of us applaud the wave of revulsion that followed the initial NOTW hacking revelations. Campaigns and comments on...

 
 
Seven days that shook marketing
Noelle McElhatton
 

It began as a spark that quickly ignited a firestorm. Exactly one week ago, news emerged how the mobile...

 
 
Why the News of the World spells the end for traditional media owners
CHRIS BARRACLOUGH
 

“THANK YOU AND GOODBYE” screamed the front page of the final News of the World. There followed many, many pages...

 
 
Is London at risk of a creative exodus?
Nicola Clark
 

Last week I went to Bread and Butter in Berlin - the fashion trade show which runs alongside Berlin...

 
 
 
 
 
 
Whitepapers
 
 
 
 
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