Marketing Daily - Brands continue to abandon the News of the World; plus marketing to the working class, Facebook, the Post Office, and LoveFilm

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View in web browser View text-only version   Breaking news from Marketing July 2011   Latest News   Boots, Specsavers and Reckitt Benckiser add to NotW woes Rich Sutcliffe, 07 July 2011   Boots and Specsavers, two of the News of the World's biggest clients,...     Sainsbury's and Npower suspend NotW advertising Arif Durrani, 07 July 2011   The decision by Rupert Murdoch, chairman of News Corporation, to place Rebekah...     The new working-class brands: PizzaExpress, Tesco and BBC One Gemma Charles, 07 July 2011   A study into the attitudes of this consumer group has produced findings...     Facebook and Skype sign video-chat deal Loulla-Mae Eleftheriou-Smith, 07 July 2011   Facebook's founder Mark Zuckerberg has struck a deal with internet telephony provider...     Profile: Simon Morris, chief marketing officer of LoveFilm Sarah Shearman, 07 July 2011   Simon Morris, chief marketing officer of LoveFilm, believes the story of its...     Post Office launches mobile app Loulla-Mae Eleftheriou-Smith, 07 July 2011   The Post Office has launched a cross-platform app that allows consumers to...     Adwatch (July 6): Top 20 recall - Evian makes its position clear Ryan Shaw, Creative director, The Bank, 07 July 2011   Bottled-water brand at last makes 'Live young' positioning clearly relevant to adults.       Also in the News   Morrisons to sponsor gifted kids' show on ITV1 Daniel Farey-Jones, 07 July 2011   CBS Action boldly runs Star Trek activity John Reynolds, 07 July 2011   Hugh Laurie becomes latest L'Oreal brand ambassador Loulla-Mae Eleftheriou-Smith, 06 July 2011       Blogs     Brands’ boycott of News of the World: will it last? Noelle McElhatton   Given the gravity of the NotW's phone hacking transgressions, advertisers' boycott of the paper is the PR equivalent...     Dodgy automotive TV ads a sign of the European times Alex Brownsell   You've got a wonder why the marketing industry, so adept at selling everything from toothpaste to toilet roll, seems...     The News of the World: Is this the end? CHRIS BARRACLOUGH   Those of you who believe politics and public policy should have little or no roles in advertising are learning some...     Bravo, Ford, for taking a moral stand against the News of the World Noelle McElhatton   For those of us old enough to remember, the reaction of Liverpool-based readers of the Sun's coverage of the...     An app by tomorrow morning? Are you sure? Adrian Gill (TDA)   Thank you, Lord Sugar, from marketing agencies all over the UK. Three months ago when a client expressed...             Whitepapers     Account Director/ Senior Account Director, London, Dynamic New Alliances Up to £45K, Central London Retail Marketing Assistant (Maternity Cover), MBT physiological footwear 28k, Liverpool Street Senior Brand Manager, Jarlett de Grouchy £50000 - £60000 per annum + bons, West London eCommerce Marketing Manager (f/m), Daniel Swarovski Corporation AG Competitive, Männedorf / Switzerland Campaign Manager, Badenoch & Clark £40000 - £45000 per annum + excellent benefits package, Hatfield Graduate Trainee Marketing Recruitment Consultant - Blue Skies, Blue Skies Marketing Recruitment £17000 - £23000 per annum + Excellent Bonus & Benefits, South West London Brand Manager, Michael Page Marketing £35000 to £40000 per annum, Hemel Hempstead Creative Artworker (Useual Adobe Packages, Technik £25000-£35000, Berkhamsted/Hemel Hempsted Brand and Communications Manager, Major Players £40000 - £45000 per annum, City of London group account director/business director > COOL CREATIVE SHOP > UNIQUE CHALLENGE, collectivo Up to £75k + bens,     Manage my bulletins   Send to a friend   Unsubscribe from this bulletin  Home   News   About Us   Contact Us   Advertising   Site Map   RSS Feeds   Log in     Advertising   Marketing   Media   Sales Promotion   Market Research   Digital   Public Relations   Design   Events   Direct Marketing  © Haymarket 1957 - 2011 All rights reserved Subscribe to: Post Comments (Atom) Followers Blog Archive ►  2024 (1) ►  April (1) ►  2023 (20) ►  August (1) ►  April (19) ►  2022 (1) ►  January (1) ►  2021 (3) ►  December (1) ►  October (1) ►  May (1) ►  2020 (2) ►  December (1) ►  February (1) ►  2019 (1) ►  September (1) ►  2018 (4) ►  December (1) ►  June (2) ►  May (1) ►  2017 (1209) ►  October (76) ►  September (127) ►  August (124) ►  July (126) ►  June (131) ►  May (123) ►  April (113) ►  March (137) ►  February (122) ►  January (130) ►  2016 (1573) ►  December (97) ►  November (128) ►  October (124) ►  September (127) ►  August (128) ►  July (126) ►  June (132) ►  May (127) ►  April (150) ►  March (148) ►  February (146) ►  January (140) ►  2015 (1791) ►  December (128) ►  November (157) ►  October (161) ►  September (162) ►  August (141) ►  July (162) ►  June (152) ►  May (144) ►  April (137) ►  March (156) ►  February (145) ►  January (146) ►  2014 (1788) ►  December (109) ►  November (151) ►  October (167) ►  September (161) ►  August (154) ►  July (164) ►  June (154) ►  May (149) ►  April (139) ►  March (151) ►  February (141) ►  January (148) ►  2013 (1666) ►  December (99) ►  November (146) ►  October (158) ►  September (143) ►  August (139) ►  July (156) ►  June (134) ►  May (145) ►  April (141) ►  March (132) ►  February (133) ►  January (140) ►  2012 (1605) ►  December (89) ►  November (144) ►  October (147) ►  September (131) ►  August (143) ►  July (132) ►  June (128) ►  May (143) ►  April (122) ►  March (142) ►  February (143) ►  January (141) ▼  2011 (1811) ►  December (101) ►  November (169) ►  October (160) ►  September (158) ►  August (154) ▼  July (159) Digital PM - Old Spice, Vauxhall, Sony PlayStation... 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