Wednesday 20 July 2011

Breaking news from Brand Republic - Murdochs & Rebekah Brooks at the Culture, Media and Sport Committee, McDonald's, TalkTalk, Darren Clarke

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Full coverage of the fallout from the closure of the News of the World

Latest news
Humbled media mogul Rupert Murdoch rules out resignation
Humbled media mogul Rupert Murdoch rules out resignation
by Maisie McCabe
20 July 2011, 09:30AM
Rupert Murdoch, chief executive and chairman of News Corporation, refused to take responsibility for the phone hacking scandal in yesterday's dramatic session of the Culture, Media and Sport Committee.
Rebekah Brooks denies all, including horse riding with Cameron
Rebekah Brooks denies all, including horse riding with Cameron
by Maisie McCabe
20 July 2011, 08:40AM
Rebekah Brooks, the former chief executive of publisher News International, has dismissed suggestions that she knew anything about the alleged phone hacking at the now-defunct Sunday red-top, the News of the World.
Biggest-ever McDonald's planned for London 2012 Olympics
Biggest-ever McDonald's planned for London 2012 Olympics
by Oliver Luft
20 July 2011, 09:00AM
McDonald's is to open its largest-ever restaurant at the 2012 London Olympics site.
'Misleading' TalkTalk TV ad banned by ASA
'Misleading' TalkTalk TV ad banned by ASA
by Ben Bold
20 July 2011, 09:21AM
A TV ad claiming that consumers could save "over £140" if they switched to TalkTalk's Essentials broadband and phone package, has been banned by the Advertising Standards Authority (ASA) after rival telecoms firm BT complained that it was misleading.
Dunlop hands £2m to Clarke in no-win, no-fee deal
Dunlop hands £2m to Clarke in no-win, no-fee deal
by John Reynolds
20 July 2011, 09:15AM
Clothing sponsor Dunlop has handed out £2m to golfer Darren Clarke for winning the Open Championship, as part of the pair's no-win, no-pay commercial deal.
Adland

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Intelligence
Mobile advertising shows its power
Mobile advertising shows its power
by Ariel Giefman
20 July 2011, 08:30AM
Advertisers can achieve significantly higher response from mobile ads compared with more traditional display, writes Ariel Giefman, principal analyst, MediaMind Research.
Trend Report: How to further your career in media as a female
Trend Report: How to further your career in media as a female
by Suzy Bashford
19 July 2011, 04:41PM
In the first of our new series of Trend Report features, Suzy Bashford looks at how females in the media industry can further their careers.
Brand Health Check: Gaymers
Brand Health Check: Gaymers
by Rachel Barnes
14 July 2011, 12:00AM
The cider brand's sales are falling fast, in contrast to its stablemate, Magners.
Google vs Facebook: video calling
Google vs Facebook: video calling
by Sarah Shearman
14 July 2011, 12:00AM
Video-calling from Google and Facebook offers brands an exciting opportunity.

Think BR

Think BR: Why brands should Skype Facebook

The tie-up between the two technology giants presents marketers with great opportunities to connect and help consumers, writes MediaCom's Ivan Fernandes.


Also in the news
Facebook ad prices rise as brands ramp up campaigns
by Sarah Shearman, 19 July 2011, 11:35AM
Microsoft appoints Hart to head up advertising and online business
by Sarah Shearman, 19 July 2011, 04:15PM
Omnicom second-quarter profits climb 13.1% to $275.1m
by Daniel Farey-Jones, 19 July 2011, 03:51PM
Razorfish wins two global Unilever accounts
by Loulla-Mae Eleftheriou-Smith, 19 July 2011, 02:32PM
O2 reviews multimillion-pound DM account
by Sara Kimberley, 19 July 2011, 01:42PM
From the blogs
Latest on the News International hacking scandal #liveblog
@gordonmacmillan
20 June 2011, 12:06AM
Latest on the News International hacking scandal #liveblog
@gordonmacmillan
20 June 2011, 12:06AM
Is Anybody Listening?
natasharich
20 June 2011, 12:06AM
THE PERFECT STORM OF A NEWS STORY
Chris J Reed
19 June 2011, 12:06AM
Singapore's music is stuck in the eighties
Chris J Reed
19 June 2011, 12:06AM
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