DM Bulletin from Brand Republic - Carlson Marketing, ad data, Alan Mitchell, Rapier, AnalogFolk

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Carlson Marketing axes 20 jobs by Sara Kimberley 07 July 2011, 10:52AM Carlson Marketing is making 20 redundancies across the agency as it closes its creative department to return to its roots as a loyalty marketing agency. MPs wage war on ad data by our parliamentary correspondent 07 July 2011, 08:00AM MPs have raised the alarm over the potential breach of privacy involved in advertising targeted at individuals. Alan Mitchell Reinventing marketing: Brands must share data to succeed by Alan Mitchell 29 June 2011, 12:00AM Marketers have long regarded customer data as their crown jewels, but the real riches may lie in giving it away for nothing. Rapier picks up £7 million advertising account for RAC by Sara Kimberley 07 July 2011, 11:00AM RAC, the roadside breakdown service that was sold recently by the insurance giant Aviva, has appointed Rapier to handle its £7 million advertising account. AnalogFolk appoints Matt Law as managing director by Matt Williams 07 July 2011, 11:50AM Matt Law, a business director at Elvis, is joining AnalogFolk in the newly created role of managing director. Media Perspective: Expect more badly named spin-offs as the data race starts by Jeremy Lee 07 July 2011, 08:00AM There are two traditions that must be upheld at all costs when a holding company launches a new sub-brand, particularly one that will operate in the digital space. Sorrell tangles with old 'frenemy' Google over data by Daniel Farey-Jones 29 June 2011, 08:54AM Sir Martin Sorrell last night laid down a gauntlet to Google's Mark Howe, claiming it was "troubling" at a time when regulators were watching, that the internet giant had denied Sorrell's WPP access to its data. Also in the news Failure to deal with spam damaging mobile marketing industry, DMA claims by Oliver Luft, 27 June 2011, 03:00PM Phil Nunn quits TBWA for DraftFCB position by Sara Kimberley, 23 June 2011, 12:10PM CREATIVE STRATEGY: AKT uses fame and the famous in a good cause by Simon S Kershaw, 28 June 2011, 11:55AM WPP launches global audience buying platform Xaxis by Maisie McCabe, 27 June 2011, 11:20AM Data is central to Foursquare model, claims founder by Sara Kimberley, 24 June 2011, 10:15AM Latest Blog Entries IT HAPPENS TO THE BEST OF US - CAREERS CROSSROADS - by Soraya Shaw Pauline Naylor, 07 July 2011, 8:07PM Brands' boycott of News of the World: will it last? Noelle McElhatton, 07 July 2011, 5:07PM Dodgy automotive TV ads a sign of the European times Alex Brownsell, 07 July 2011, 4:07PM News of the World live blog #2 Gordon Macmillan, 07 July 2011, 3:07PM Survation survey into News of the World Gordon Macmillan, 07 July 2011, 2:07PM Who needs an intelligent fridge? Ivan Clark, 07 July 2011, 2:07AM Latest jobs Interactive Campaign Executive - Maternity Cover Recruiter CBS Interactive Salary Competitive Location London ACCOUNT MANAGERS/SENIOR ACCOUNT MANAGER NEEDED - DIRECT, DIGITAL AND INTEGRATED Recruiter Barker Graves Salary Salaries range from £25k to £38k depending on experience. Location Account Planner Recruiter Saul & Partners Salary £25-30K (They can be flexible, depending on the candidate) Location Account Manager Recruiter Dunnhumby Salary negotiable Location West London Channel Category Manager - Food and Beverage Recruiter Online Resourcing Salary £38 - £43k plus benefits Location Croydon, Surrey Customer Communications Executive Recruiter Adam Recruitment Salary £30000 - £40000 per annum + benefits Location Berkshire Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2010 All rights reserved News Jobs Blogs & Forums Tenders