Thursday, 10 June 2010

Campaign Daily Fix - More Than, Lowe, Diesel, Lufthansa, Ikea

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Campaign Daily Fix
 
10 June 2010  
Latest News
More Than... review
More Th>n calls ad review
Matt Williams, 10 June 2010

More Th>n, the Royal & Sun Alliance-owned insurance brand, is conducting a review of its £11 million UK advertising account.

 
DLKW... talks
Lowe in talks to buy DLKW from Creston
Matt Williams, 10 June 2010

Lowe Worldwide is understood to be in talks with Creston about a deal to acquire Delaney Lund Knox Warren.

 
Diesel... pitch
Diesel kicks off global ad pitch as Anomaly resigns account
Matt Williams, 10 June 2010

Diesel, the Italian fashion brand, has called a pitch for its global advertising business after Anomaly, the nine-month incumbent, resigned the account.

 
Lufthansa... media pitch
Lufthansa reviews £70m global media
Ian Darby, 10 June 2010

Lufthansa is reviewing its es­timated £70 million global media planning and buying account.

 
Ikea... digital review
Agencies line up for Ikea digital ad brief
Anne Cassidy, 10 June 2010

Ikea is reviewing its pan-European digital advertising account.

 
 
Also in the News
EBLEX hands £4 million media brief to MPG
Ian Darby, 10 June 2010
Carling plots 'live' World Cup TV ads
Anne Cassidy, 10 June 2010
Brett Foraker quits Channel 4 for LA
Maisie McCabe, 10 June 2010
 
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Latest Work
The Sun 'World Cup iphone app' by WCRS
The Sun 'sweepstake shaker' by WCRS
09 June 2010

TThe Sun has launched a 'Sweepstake Shaker' iPhone app, created by WCRS, to tie in with the FIFA World Cup in South Africa.

 
Financial Times 'How To Spend It' by DDB
Financial Times 'How To Spend It' by DDB
09 June 2010

The Financial Times has launched a new online and print ad campaign for How to Spend It magazine's online edition.

 
Honda 'RGB' by Wieden and Kennedy
Honda 'RBG' by Wieden and Kennedy
09 June 2010

Honda's new launch CR-Z is being promoted with a TV ad by Wieden and Kennedy.

 
More Work
 
Blogs
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We were lucky enough to have our friends Kumi Naidoo (the executive director of Greenpeace International) and Jochen Zeitz (the...

I couldn’t help but wonder…what the f**k were they thinking?!
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I went to a funeral on Saturday night. A memorial service for my old friends Charlotte, Samantha, Miranda and Carrie....

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