Thursday 24 June 2010

Marketing Daily - Nike, Project Canvas, Ribena, MTV, Apple

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Breaking news from Marketing
 
Breaking news from Marketing June 2010
 
Latest News
 
Nike makes fresh effort to hijack World Cup
John Reynolds,
24 June 2010
 

Nike has taken out a giant interactive outdoor installation in South Africa...
Nike: write the future World Cup campaign
 
 
Project Canvas set to attract TV ad budgets
Sara Kimberley,
24 June 2010
 

Coca-Cola, More Th>n, LG Electronics and Honda are among the leading brands...
Honda: planning to spend money on VOD
 
 
Ribena pushes variants in 'Pick your own' ads
Andrew McCormick,
24 June 2010
 

Ribena is preparing a summer marketing campaign that will expand the brand's...
Ribena is set to launch a new campaign
 
 
Habbo Hotel and MTV agree cross-promotion deal
Jacob Mathias,
24 June 2010
 

Habbo Hotel, the world's largest virtual world for teenagers with 1.1 million...
Habbo: agrees cross-promotion deal with MTV
 
 
UK retailers braced for iPhone 4 rush
Mark Banham,
24 June 2010
 

Apple's new iPhone 4 handset has gone on sale in the UK...
Apple iPhone 4: goes on sale in the UK today
 
 
Climate Week signs up key sponsors for event
Joe Thomas,
24 June 2010
 

Climate Week has recruited Aviva, EDF Energy, Kellogg and RBS as sponsors.
EDF: Climate Week sponsor
 
 
 
Also in the News
 
Harry Potter Day on Radio 1 breached editorial guidelines
Maisie McCabe,
24 June 2010
 
Calvin Klein to launch cinema campaign for X Underwear
Katherine Levy,
23 June 2010
 
Red Bull escapes ASA ban for VoD campaign
Alex Brownsell,
23 June 2010
 
ITV's World Cup app tops BR app chart for second week
Staff,
22 June 2010
 
 
 
Blogs & Forums
 
Latest Blog Entries
 
Marketing's new high road
Alan Mitchell
 

  The point of identifying mental blocks is to discover the opportunities that lie beyond them. The goal: to get...
 
 
Anyone for 3 million pints tomorrow...
Nicola Clark
 

According to the British Beer and Pub Association an additional 9 million pints of beer were sold during England's first...
 
 
BP search strategy spills over
Stuart Aitken
 

What do you do when you're rapidly becoming the most reviled company in the world and are the focus for...
 
 
 
 
 
 
Whitepapers
 
 
 
 
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