Digital AM - Airlines and beer, Google, Indicia, Times

NEWS Airline and beer brands see World Cup search uplift By Jacob Mathias, 16-Jun-10, 10:30 South African Airways and beer brands including Heineken and Carlsberg have seen the biggest rise in UK internet searches out of the sponsors of the World Cup and the national teams taking part. Google enters property market through Maps service By Andrew Mccormick, 16-Jun-10, 11:11 Google has launched a service aimed at helping house-hunters, in a move that could have ramifications for popular online services like Rightmove and FindaProperty.com. Indicia acquires Linnaeus Consulting By Sara Kimberley, 16-Jun-10, 11:25 Data and direct marketing group Indicia has acquired customer engagement agency Linnaeus Consulting for an undisclosed sum. Times launches interactive World Cup wall chart By Jacob Mathias, 16-Jun-10, 11:35 The Times has added an interactive World Cup graphic wall chart to its new website and its iPad app. Advertisement Search and social media: Get the latest research? ...which shows there was a 50% CTR increase in paid search when consumers were exposed to both influenced social media and paid search. Plus, they're 2.8 times more likely to seek out products - so search and social media together is a winning strategy. See our 10-point plan for increasing brand influence and managing reputation online.   Download your free report ALSO IN THE NEWS Stardoll to support Paramount's Shrek Forever By Sara Kimberley, 15-Jun-10, 14:00 Barclaycard launches follow-up to hit iPhone game By John Reynolds, 15-Jun-10, 12:35 News Corp makes two online content investments By John Reynolds, 15-Jun-10, 10:44 THE WALL BLOG Westfield uses Foursquare to target East Londoners A digital, blogging, word-of-mouth-style campaign to promote the new Westfield Stratford City shopping centre has kicked off, which... The Sun?s online World Cup sweepstake backfires as it angers football bloggers The Sun has a funny way of doing things. It has angered a number of football bloggers by... Two more weeks until Twitter?s all better again Twitter: another two weeks until it's fixed It?s the Twitter addict?s worst nightmare: Twitter?s down AGAIN and... 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