Global Bulletin from Brand Republic - 2012 World Cup, Lufthansa, Yahoo!, Albert Culver, Huffington Post

NEWS 2010 World Cup draws 12 per cent less interest than four years ago By Benjamin Li, 11-Jun-10, 12:16 HONG KONG - 12 per cent fewer Hong Kongers are interested in the 2010 South Africa World Cup than the last tournament held in Germany four years ago, according to an online opinion survey conducted by TNS. Lufthansa reviews £70m global media Ian Darby, 10-Jun-10, 08:00 Lufthansa is reviewing its es­timated £70 million global media planning and buying account. Yahoo! signs David Beckham as global ambassador By Sara Kimberley, 08-Jun-10, 10:05 Yahoo! has signed up David Beckham as its first global sports ambassador, as it looks to gain momentum in its marketing tussle with Google. Alberto Culver hands $100m global creative brief to US agencies By Mark Banham, 08-Jun-10, 12:09 Beauty products giant Alberto Culver has appointed Havas Group creative shop Arnold and Interpublic Group's Mullen to handle its $100m (£70m) global creative duties. Huffington Post and Yahoo! to partner as sale talks denied By Staff, 11-Jun-10, 12:27 NEW YORK - The Huffington Post has denied it is in sale talks with Yahoo!, but has not ruled out a closer partnership discussions. ALSO IN THE NEWS 2010 World Cup will be watched by record number of viewers By Arif Durrani, 11-Jun-10, 08:00 Aegis to scrap Diffiniti brand for iProspect By Mark Banham, 10-Jun-10, 10:50 Twitter is adding its own URL shortener with metrics By Jennifer Whitehead, 09-Jun-10, 11:45 Apple claims $60m in advertising on iPhone 4 By Sara Kimberley, 08-Jun-10, 09:35 New Balance appoints Arnold to global creative account By Mark Banham, 09-Jun-10, 09:20 LATEST BLOG ENTRIES GMTV slips down the side of the sofa By Jeremy Lee / Brand Republic The blood has been spilt and many of GMTV's cast of heavily made-up presenters (in a bid to make them look more cheery at some un-Godly hour) are... Please don't blow that whistle! By Hugh Salmon / Brand Republic At what point does impact become intrusion? Whistleblowing is a special interest of mine. I have personal experience of it. And it was included... How to Spot a Twitter Idiot By Mel Carson / Brand Republic If there's one thing I loathe, it's lazy Twitterers.   I spent an hour or so at the weekend un-following about 100 people I spotted... WIN's biggest shareholder says proposed IFI Mobile offer is not enough By Bob Willott / Brand Republic Private equity investor ISIS EP said today that the proposed offer by Indian content technology specialist IMI Mobile to buy AIM listed WIN for 141p... Tangent blames acquisitions for profit downturn By Bob Willott / Brand Republic AIM listed Tangent Communications incurred restructuring costs of over £0.5 million in the year to 28 February - mainly in digesting the acquisition... Keeping London open for Business By Ardi Kolah / Brand Republic Last night (Tuesday 8 June 2010) I attended "The London 2012 Brand - The Do's and Don'ts for Business?, organised by London Business Network, which... New government takes aim at public sector By Neville Upton / Brand Republic As the new coalition government sets the scene for what is likely to be a series of unprecedented spending cuts in the public sector , all... MORE BLOGS   Senior Brand Manager Recruiter: Premier Foods Salary: Excellent Location: South East England Digital and Social Media Marketing Manager Recruiter: Starbucks Coffee Company Salary: £45K - £60K Location: West London Partnerships Acquisition Manager - 6 months Recruiter: Aquent Salary: £50k pa + bens pro rata Location: South East England Senior CRM Campaign Manager – Retail Recruiter: DSGi Salary: £45-55K* Location: South East England Freelance Senior Account Manager Recruiter: The Blueprint Salary: £200-£300 Location: Central London Production Manager Recruiter: Emma & Rachael & You Salary: £30,000 - £35,000 Location: Central London Senior AM/Account Director Recruiter: Blue Skies Marketing Recruitment Salary: £30000-£40000 Location: South East England Marketing Manager Recruiter: Faithful+Gould Salary: £25 000 - £30 000 Location: North East England Sales Manager Recruiter: MySpace UK Salary: Competitive salary + benefits Location: Central London Senior Account Director - Loyalty/direct marketing - Iconic drinks brand Recruiter: Firehorse Salary: c.£55k+ Location: Central London     PR And Digital Media PR & Digital Media 2010 Social Media Strategy   Click here to view in your web browser To guarantee delivery, add us to your address book (How?)   Brand Republic: News | Blogs | Forums | Ad of the day | Research | Events | Agency Showcase | Brand Republic Jobs: Advertising | Marketing | Media | Sales Promotion | Market Research | Digital | Public Relations | Design | Events | Direct Marketing | Manage my bulletins | Unsubscribe from this bulletin