Digital AM - MySpace, News Corp, BP, Twitter, Telegraph

NEWS MySpace marketing director Lindsay Nuttall departs By Sara Kimberley, 15-Jun-10, 09:25 MySpace international marketing director Lindsay Nuttall has left the social networking site after a year in the role. News Corp makes two online content investments By John Reynolds, 15-Jun-10, 10:44 News Corporation has acquired Skiff, a company which helps publishers deliver content to smartphones, tablets and e-readers, and has invested in a company that helps brands charge for online content. BP funds digital drive to promote oil-spill effort By Andrew Mccormick, 15-Jun-10, 09:51 BP has turned to the web in an attempt to avert further criticism of its handling of the ongoing Gulf of Mexico oil leak. Twitter uses World Cup to launch location function By Ben Bold, 15-Jun-10, 09:31 Twitter has launched a one-click facility to add location data to tweets called Twitter Places, which comes with Foursquare and Gowalla integration. Telegraph set to launch revamped fashion site By John Reynolds, 15-Jun-10, 10:07 Telegraph Media Group (TMG) plans to launch a major digital fashion initiative in September to take on magazine brands such as Marie Claire, Vogue, Glamour. Advertisement Search and social media: Get the latest research? ...which shows there was a 50% CTR increase in paid search when consumers were exposed to both influenced social media and paid search. Plus, they're 2.8 times more likely to seek out products - so search and social media together is a winning strategy. See our 10-point plan for increasing brand influence and managing reputation online.   Download your free report ALSO IN THE NEWS Waitrose to launch dedicated YouTube channel By Alex Brownsell, 14-Jun-10, 13:20 SeeSaw reaches less than 1% of VoD market By Sara Kimberley, 14-Jun-10, 16:14 Jury is out on whether hyperlocal publishing can pay By Gordon Macmillan, 14-Jun-10, 11:24 THE WALL BLOG MTV launches search for a $100k Twitter jockey People I urge you to cast your minds back. Do you remember VJs? You know video jockeys ?... Twitter uses World Cup to launch location function This will excite a lot of people who not only like to tell their Twitter followers what they?re... News Corp deepens paid content investment as it buys Skiff and stake in Journalism Online News Corporation is powering ahead with its paid content plans as it acquires digital content store and e-reading... LATEST BLOG ENTRIES And the real World Cup winners are? By Joe Hughes / Brand Republic Most readers will doubtless be aware of a certain kickabout that started in Africa on Friday. Some brands have fallen into the age-old trap of... Love the Vuvuzela. Hate the Generic. By Richard Mabbott / Brand Republic I am not sure if the consistent droan of the vuvuzelas annoys me anymore. Or in fact if it ever did! But listening to colleagues today and Five Live... Really tasting the difference By Louise Kennedy / Brand Republic Today I got thinking about Sainsbury's premium brand Taste The Difference. As we know, it's the supermarket's own label premium food brand, a rival... Ten tips to make your existing online video work harder By Steffan Aquarone / Brand Republic 1.        Make sure it?s well encoded . Check your web video platform does the encoding for you and upload the... SHOCK! HORROR! World Cup sponsors NOT most associated with World Cup By Chris Reed / Brand Republic It should come as no surprise whatsoever that non-World Cup sponsors have out-scored official World Cup sponsors in on line buzz according to... ITV, Rob Green, Beckham?s Face & Social Media By Mel Carson / Brand Republic Well what a weekend!   I get a duck playing cricket, we lose the game because our skipper drops two sitters in the final over when we... Trust By Dave Trott / Brand Republic   Tony Adams was the captain of Arsenal, and one of the best defenders they ever had. When he controlled their defence it was the best in the... A blow for freedom By Ian Moore / Brand Republic Not since Daz's legendary (and some say apocryphal) plastic daffodil has the nation been so gripped by a mass-produced gizmo.... I'm talking about... MORE BLOGS MORE WHITEPAPERS   Online Channel Development Manager Recruiter: Genworth Financial Salary: Competitive + bonus + benefits Location: Central London Senior Brand Plannner Recruiter: The Blueprint Salary: £90000-£90000 Location: Central London Integrated/Digital and Brand Planner Recruiter: Dynamic New Alliances Salary: £60K Location: West London Account Director – Digital Recruiter: Ad Lib Salary: £40k - £45k Location: West Midlands Head of Rich Media Services, EMEA - London Recruiter: Google UK Ltd Location: Central London DoubleClick Search Services Manager, EMEA - London Recruiter: Google UK Ltd Location: Central London Account Director Recruiter: The Blueprint Salary: £50000-£60000 Location: Central London Marketing Manager - up to £75k Recruiter: Blue Skies Marketing Recruitment Salary: £50000-£75000 Location: Central London Brand Manager - Top 5 Recruiter: Jarlett de Grouchy Salary: £35000-£40000 Location: Central London Online Ad Operations Manager Recruiter: Haymarket Media Group Salary: up to £40k Location: South East England   Click here to view in your web browser To guarantee delivery, add us to your address book (How?)   Brand Republic: News | Blogs | Forums | BR.TV | Research | Events | Agency Showcase | Brand Republic Jobs: Advertising | Marketing | Media | Sales Promotion | Market Research | Digital | Public Relations | Design | Events | Direct Marketing | Manage my bulletins | Unsubscribe from this bulletin