Tuesday, 8 June 2010

Marketing Daily - Santander, Sir Terry Leahy, David Beckham, Morrisons, Waitrose

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Breaking news from Marketing
 
Breaking news from Marketing June 2010
 
Latest News
 
Santander to overhaul UK brand positioning
Joe Thomas,
08 June 2010
 

Santander is preparing to review its UK marketing strategy as the banking...
Santander: ads already use the line 'Together, we are Santander'
 
 
Tesco chief Sir Terry Leahy to retire next year
Daniel Farey-Jones,
08 June 2010
 

LONDON - Tesco chief executive Sir Terry Leahy is to retire next...
Sir Terry Leahy: work is 'almost complete'
 
 
Yahoo! signs David Beckham as global ambassador
Sara Kimberley,
08 June 2010
 

Yahoo! has signed up David Beckham as its first global sports ambassador,...
David Beckham: signed up by Yahoo!
 
 
Morrisons appoints Waitrose's Hodgson as group commercial director
Mark Banham,
08 June 2010
 

Morrisons has appointed Waitrose's Richard Hodgson, the man credited with introducing the...
Richard Hodgson: move to Morrisons
 
 
Waitrose reshuffles marketing in wake of Hodgson's departure
John Reynolds,
08 June 2010
 

Waitrose has promoted director of marketing Rupert Thomas and moved its marketing...
Waitrose: senior reshuffle
 
 
Ale brewer risks FIFA's wrath
Gemma Charles,
08 June 2010
 

FIFA is investigating whether its sponsorship rights have been breached by an...
Ale brewer risks FIFA's wrath
 
 
 
Also in the News
 
Play.com places £4m ad plan on back burner
Joe Thomas,
08 June 2010
 
Findus sets up central team
staff,
08 June 2010
 
Women's Aid activity targets 'real men'
Alex Brownsell,
08 June 2010
 
Waitrose wins Grand Prix
Alex Brownsell,
08 June 2010
 
Beware the ripple effect
Alex Brownsell,
08 June 2010
 
Profile: Working on the perfect pitch
Andrew McCormick,
08 June 2010
 
 
 
Blogs & Forums
 
Latest Blog Entries
 
Marketing communications provide 80% of Ten Alps’ profit
BOB WILLOTT
 

Ten Alps, the AIM listed marketing communications and TV content producer, disclosed today that over 80% of its operating profit...
 
 
How to fuel data analysis
Gareth Horton
 

B2B marketers have begun to embrace the improvements that can be made to performance of their campaign through intelligent data...
 
 
Who should be the creator and admin of your Facebook Fan Page?
Tia Fisher
 

 I'm not going to go into whether or why you should create a Facebook Fan Page (now called an 'Official...
 
 
Multichannel
Chris Hancock, MD, GasboxDMG
 

Over the past ten years, there has been a massive shift in the way brands can communicate with consumers and...
 
 
 
 
 
 
Whitepapers
 
 
 
 
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