Wednesday, 6 July 2011

Breaking news from Brand Republic - News of the World, Huffington Post, Mumsnet, Tesco, Travelex

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Latest news
Sainsbury's joins list of advertisers reviewing relationship with NotW
Sainsbury's joins list of advertisers reviewing relationship with NotW
by Ben Bold
06 July 2011, 09:50AM
Sainsbury's, T-Mobile, Halifax and First Choice are the latest big name brands to review their advertising support for the News of the World, in light of the phone-hacking allegations.
'Huffington Post has no competitor in UK,' says AOL's Kate Burns
'Huffington Post has no competitor in UK,' says AOL's Kate Burns
by Arif Durrani
06 July 2011, 09:30AM
As AOL launches its first overseas edition of The Huffington Post in the UK, Media Week talks to an upbeat Kate Burns, head of AOL Europe, about the company's new found ambition.
Mumsnet pulls Sky campaign in protest at NotW
Mumsnet pulls Sky campaign in protest at NotW
by Rich Sutcliffe
06 July 2011, 09:05AM
Mumsnet has pulled a campaign promoting Sky to its users, following increasingly vociferous calls from its influential community that it should not be associated with a Murdoch-owned organisation, after further phone-hacking allegations at the News o...
Tesco launches fourth venture brand
Tesco launches fourth venture brand
by Rachel Barnes
06 July 2011, 07:09AM
Tesco is rolling out an Italian food brand, marking the fourth launch in its line-up of "venture brands" that do not carry any references to the retailer.
Travelex pushes online service with UK ad campaign
Travelex pushes online service with UK ad campaign
by Alex Brownsell
06 July 2011, 08:30AM
Foreign exchange provider Travelex has unveiled a new above-the-line UK ad campaign, as the company seeks to push itself as a consumer brand.
Appointment to view: Sainsbury's introduces the Paralympics athletes
Appointment to view: Sainsbury's introduces the Paralympics athletes
by Sarah Johnson
06 July 2011, 08:33AM
A series of short films have been produced by Sainsbury's and Channel 4 to introduce some of the UK's Paralympics athletes. Here's a look at two of them.
Adland

Now open for submissions: The UK's biggest advertising, media and digital agencies, mapped.

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Intelligence
Beer and football: A game of four brands
Beer and football: A game of four brands
by John Reynolds
01 July 2011, 12:00AM
Will Budweiser be able to stand out from the crowd of beers sponsoring domestic football competitions, ask John Reynolds and Gemma Charles.
Coke's Jonathan Mildenhall on working without agencies, a liquid approach to marketing and Whitney Houston
Coke's Jonathan Mildenhall on working without agencies, a liquid approach to marketing and Whitney Houston
by Rachel Barnes
01 July 2011, 12:01AM
Jonathan Mildenhall, vice-president of global advertising strategy at Coca-Cola, lacks no confidence in himself or his brand.
Bottling brand Von Furstenberg
Bottling brand Von Furstenberg
by Nicola Clark
01 July 2011, 12:00AM
The launch of the fashion designer's first fragrance is seemingly well-timed, writes Nicola Clark.
Driving value from promotions
Driving value from promotions
by Rod Street
30 June 2011, 08:00AM
With more goods now being sold on promotions than at full price, there is an increasing challenge to drive value, writes Rod Street, international at Symphony IRI Group.

Think BR

Think BR: The arrival of a 21st century media brand

Today's launch of The Huffington Post UK could provide a stern test for some established media brands, writes David McNamara, strategy director, Jam.


Also in the news
AOL launches marketing campaign for Huff Po UK launch
by Sarah Shearman, 06 July 2011, 09:41AM
Lee Daley resigns from McCann Erickson Worldwide
by Anne Cassidy, 06 July 2011, 09:13AM
Ford pulls News of the World advertising following Milly Dowler allegations
by Ben Bold, 05 July 2011, 04:20PM
Dairylea calls review of £3 million advertising account
by Matt Williams, 05 July 2011, 03:55PM
Jane Macken becomes managing director of HBM
by Staff, 05 July 2011, 11:26AM
From the blogs
Sensationalist PR destroys reputation, honesty builds it
Ardi Kolah
05 June 2011, 12:06AM
BabyNes
Greg Taylor
01 June 2011, 12:06AM
Cannes you kick it, yes you Cannes
Lindsey Clay
30 June 2011, 12:06AM
Property playlist
Greg Taylor
30 June 2011, 12:06AM
ipod I have loved you well but now it's time to face the final curtain??.
Chris J Reed
30 June 2011, 12:06AM
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