Wednesday 12 June 2013

Breaking news from Brand Republic - Sainsbury's, Adobe study, Google Glass, Sony, Facebook

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Latest news

Sainsbury's own-brand success drives Q1 growth
Sainsbury's own-brand success drives Q1 growth
by Simon Nias
12 June 2013, 09:19AM
Justin King, Sainsbury's chief executive, highlighted strong growth in the retailer's own-brand products as he announced year-on-year increases to both Q1 sales and market share.
Digital marketing is 'invasive and annoying' claims study
Digital marketing is 'invasive and annoying' claims study
by Magda Ibrahim
12 June 2013, 09:25AM
Around half of consumers find digital ads invasive, distracting and annoying although they were more popular in the UK than in France and Germany, according to results of a study unveiled by Adobe today..
Google Glass: a hands-on guide from Marketing
Google Glass: a hands-on guide from Marketing
by Matthew Chapman
12 June 2013, 08:57AM
Google Glass is the most talked-about technology product of the moment, but what opportunities could it offer brands?
Sony combines mobile and music divisions for Xperia Access campaign
Sony combines mobile and music divisions for Xperia Access campaign
by Matthew Chapman
12 June 2013, 08:48AM
Sony Mobile is partnering with Sony Music for a summer music campaign called Xperia Access, which aims to drive awareness of the brand's Xperia mobile devices.
Stephen Haines leaves Facebook UK for global role
Stephen Haines leaves Facebook UK for global role
by Ian Darby
11 June 2013, 03:00PM
Stephen Haines, the UK commercial director at Facebook, is leaving the UK to take a new global role with the social network.
Google buys Waze navigation app
Google buys Waze navigation app
by Susan Billinge
11 June 2013, 04:40PM
Google has acquired Waze, the community-based traffic navigation app, for a rumoured $1bn to $1.3bn.
EA named worst company in America in online poll
EA named worst company in America in online poll
by Simon Nias
11 June 2013, 03:16PM
Electronic Arts (EA), the video game giant, has been named the worst company in America for the second year running in an online poll run by an online consumer rights magazine.
Promotion: Facebook: Unlock Your Full Business Value

Lloyds TSB and British Airways have leveraged Facebook advertising products to achieve their campaign goals – what role does Facebook play in your marketing mix? Tell us in our new survey
 

Also in the news

Twitter engagement boost for Pepsi Max with Beyonce campaign
by Arif Durrani, 11 June 2013, 04:29PM
BETC Paris appoints Nilsson as creative director
by Louise Ridley, 11 June 2013, 03:00PM
Goodyear Dunlop hires Critical Mass for social media
by Jeremy Lee, 11 June 2013, 03:29PM
Mindshare promotes McRae and Baron following Glanvill's exit
by Arif Durrani, 11 June 2013, 01:20PM

Opinion

Adland must fight against crippling payment terms
Adland must fight against crippling payment terms
by Danny Rogers
06 June 2013, 08:00AM
If you told your local mechanic who had just fixed your car that you'd pay him "within 120 days", you'd be lucky to leave without swallowing a spanner.
A view from the top
A view from the top
by Alex Aiken
06 June 2013, 08:00AM
Reflecting on a week that starts with blood transfusions and ends with World War One commemoration and campaign partnership plans really makes you realise the variety of work that passes over government communicators.
A view from the bottom
A view from the bottom
by Nicola Lentin
06 June 2013, 08:00AM
I'm going to tell you five stories about my life at Work Club as an account manager. Three of them are true, two are lies. You decide.
On the Campaign couch
On the Campaign couch
by Jeremy Bullmore
06 June 2013, 08:00AM
Trust that the best ideas will attract the best clients
Trust that the best ideas will attract the best clients
by Ian Darby
06 June 2013, 08:00AM
It took years to develop the music/chin-stroking correlation. Over time, it became extremely well-honed. The other week, the whole theory collapsed.
The media scene may be changing, but it's a case of plus ça change for some
The media scene may be changing, but it's a case of plus ça change for some
by Arif Durrani
06 June 2013, 08:00AM
By the time you read this, this year's Media360 event will be well under way in East London's ExCel - now positioning itself as an acclaimed Olympic venue, no less. Conference fatigue aside, never has the event's concept felt so appropriate.
The media is trying loads of experiments - now we just have to keep up
The media is trying loads of experiments - now we just have to keep up
by Russell Davies
06 June 2013, 08:00AM
Be careful what you wish for - it's the new media prognosticator's curse. You spend all this time saying "why don't they just..." and then they do, and all the unintended consequences come home to roost in a blizzard of mixed metaphors.
Intelligence
Big data issues? Try coping with the Large Hadron Collider
Big data issues? Try coping with the Large Hadron Collider
by Rachel Barnes
06 June 2013, 10:31AM
There's big data and then there's really big data. How can brands learn from the challenges faced by the data handlers at Cern, asks Rachel Barnes.
Ministry of Sound exploring beyond the spot
Ministry of Sound exploring beyond the spot
by
06 June 2013, 08:00AM
Ministry of Sound, the dance music superclub, is extending its relationship with TV beyond the 30-second spot. The album Marbella Sessions is to feature in two episodes of The Only Way Is Essex (main picture) , making Ministry of Sound the first b...
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