Virgin Atlantic has appointed Hypernaked and Naked as its global digital and consumer eCRM partner, following a competitive four-way pitch and a final shoot-out against Rapp.
Camelot has hired The Big Kick to work on integrated campaigns for its Instant online games and scratchcards, while the agency has also extended its relationship with Tesco Mobile.
WPP has announced the launch of Geometry Global, its new global activation and shopper-marketing network, which will incorporate G2, OgilvyAction and JWTAction
The Government has launched a £4m cross-departmental pitch as it attempts to make the nation aware of the threat posed by online crime.
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