Monday 24 June 2013

The Wall > Social media users take restaurant to task; it responds with a lesson in how not to do things

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Social media users take restaurant to task; it responds with a lesson in how not to do things
24 June 2013, 10:14AM

lemp's zomato ratingFor couple of days in the second week of June "Lemp" was a top trending topic for over 20 million users of Twitter in India, non-stop. Surprisingly Lemp is not the name of a champion Indian cricketer, a famous Bollywood actor or a corrupt politician caught in yet another scandal.

Online success depends on offline behaviour
24 June 2013, 9:32AM

online success graphicIn recent years, countless meetings have taken place to determine the online strategy of companies all over the world. Just about every company has asked itself what role it should play on social media. This is a key discussion that's becoming even more important with every passing day.

In-touch travellers: how London's rail users are always in contact with the outside world
24 June 2013, 9:26AM

train commuters on mobileOur classic view of the rail commuter used to be some ground-down functionary cut off from the outside world, enduring the grisly journey to work by burying themselves in a book or crossword.

Full-funnel advertising in a new era of commercial creativity
24 June 2013, 6:00AM

ian priest IPAWhen Ian Priest (pictured) began his new role as president of the IPA in April, he spoke about his vision of "the creation of a new commercial contract between clients and agencies to act as a guide for our mutual gain".

As the New York Times cuts are newspaper blogs dead?
23 June 2013, 2:31PM

NewYorkTimesBuildingThe New York Times is cutting a number of its blogs and is reviewing the future of many more. The Green blog, Media Decoder and The Choice (about getting into and paying for university) have all been chopped.

Chronicles of Cannes - Day 4: Into The Abyss
21 June 2013, 9:58AM

evidentlyDay 4….and still alive (just). Richard Dawkins kicked off Saatchis New Directors’ Showcase by being brilliantly clever on the subject of genes and memes as the two replicators we leave behind, and the power of ideas as mutations of the mind.

How does a sh*t hot company like EA get the Golden Poo award?
21 June 2013, 7:00AM

simcity screen shotOne reason for EA's second Golden Poo Award could be to do with severely fumbling the launch of SimCity 5. The game’s ‘Always on-line’ requirement caused a multitude of issues with gamers reporting that they were waiting up to 30 minutes to even start the game.

Is DAB still the future for radio? No, it's the present - and history is repeating itself
21 June 2013, 6:30AM

dr loveIt seems a long time since 2009, when Lord Carter's Digital Britain report proposed a target of 2015 for phasing out the radio analogue transmission network. Disappointingly, this was dropped following a back-lash from sections of the industry in the Digital Economy Bill later that year. For a long time, resistance has varied from anger to plain apathy; to the point where many questioned whether DAB would ever achieve ubiquitous adoption before it was usurped by other technology.

Unlocking advertising potential with new Facebook's image tools
21 June 2013, 6:00AM

facebookThe sharing and tagging of photos is, and has always been central to the Facebook experience. The announcement of three new Facebook patents being granted (filed by two current Facebook employees in Oct 2011), could mean that the way in which we share image content will change forever. These three patents, when combined, look to not only automate how image content is shared on Facebook but to also sort and categorise imagery in a way that is customised for you based on the objects you're linked to within the open graph.

Instagram now lets users make videos, right from the same app they already have
20 June 2013, 10:46PM

Instagram videoInstagram is hoping to ‘do for video what it did for photography’, with the launch of a service that will let people upload 15-second videos - and, of course, give these videos frames and filters to make them look like they were made with far less sophisticated technology than an Android or iPhone.


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