Tuesday 18 June 2013

Media AM - Cannes, PHD, Channel 4, Media360

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Media AM Bulletin
 
 
 
*   Latest News
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Mark Holden: worldwide strategy and planning director at PHD
CANNES 2013: PHD is a massive multi-player game
Arif Durrani, 18 June 2013

Omnicom's PHD media network is attempting to transform its approach to strategy...

  
McGonigal: says that the more games you play the more motivated you are
CANNES 2013: Jane McGonigal on the super powers of gamers
Arif Durrani, 18 June 2013

Far from the stereotypes of gamers being introverted and susceptible to anti-social...

  
Müller Amore: sponsors Channel 4's First Dates
Müller Amore to sponsor Channel 4's First Dates
Magda Ibrahim, 18 June 2013

Müller Dairy's recently relaunched Amore yoghurts will sponsor Channel 4's new documentary...

  
Nick Emery: the global chief executive at Mindshare
CANNES 2013: Emery talks McLaren and the importance of adapting
Arif Durrani, 18 June 2013

Nick Emery, the global chief executive of WPP's Mindshare, has underlined the...

  
Cannes 2013: mouldy bread for the
CANNES 2013: Monday roundup from Live@Cannes
Louise Ridley, 18 June 2013

Day two of the Cannes Lions International Festival of Creativity featured winners,...

  
*   Also in the News
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CANNES 2013: AOL targets extreme emotion of Gen Y
Arif Durrani, 17 June 2013
Do Cannes Media Lions still matter?
13 June 2013
Delport brings agility to streamlined Havas Media
Arif Durrani, 13 June 2013
Arif Durrani: Media has come a long way, and not without growing pains
Arif Durrani, 13 June 2013
No appetite for another remake of 12 Angry Men
13 June 2013
 
 
Blogs
Media360 2013 engages hearts and minds
Arif Durrani

This time last week, we were gearing up to hear Phil Lander (pictured), senior director at BlackBerry, discuss plans for...

Don?t count your chickens in a 9 block grid
Sue Unerman

The 9 block grid is Jack Welch's famous method for evaluating staff. There are two criteria : Potential and Performance....

What do you learn at an awayday?
Sue Unerman

Recent trailers for The Apprentice show the candidates organising corporate awaydays for “major clients”. I’ve been to my fair share...

The Benefits of Fragmentation
David Brennan

I know media fragmentation is an ancient topic by now but a couple of things have happened in the last...

The impact of directness
Sue Unerman

One cold dark night, in the closing years of the last century, I and a few brave colleagues (including Matt...

Brand Believers
Louise Brice

Everyone has one. A drawer of tech - old mobiles, chargers, battery chargers, old cameras, that newer tech has made...

A Total Eclipse of the Media Rationale ?
Sue Unerman

Britain’s Eurovision dreams have been dashed again. No great surprise that Bonnie’s song came 19th out of 26. That won't...

Tablets are plane sailing for publishers
John Carroll

On a recent aeroplane flight, I looked around the cabin and all I saw were people absorbed in their smartphones...

 
 
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