Friday 14 June 2013

Campaign Daily Fix - Leo Burnett, Campaign viral chart, IPG, Isobar, Hypernaked, Danone, BARB, Exponential

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Latest News

Leo Burnett promotes James Kirkham as Holler goes global
by Maisie McCabe,
14 June 2013, 09:34AM
Leo Burnett promotes James Kirkham as Holler goes global
Leo Burnett Worldwide has promoted James Kirkham, a managing partner at the digital agency Holler in the UK, to the new position of global head of social and mobile, as it combines its social and mobile divisions.
Campaign Viral Chart: Sony XBox One spoof leads
by Ben Hall,
14 June 2013, 09:30AM
Campaign Viral Chart: Sony XBox One spoof leads
Sony's PlayStation 4 tops the Campaign Viral Chart this week, with an ad poking fun at recent confusion over whether games can be shared between friends on the new XBox One console from Microsoft.
IPG ups forecast for UK adspend growth to 2.2%
by Maisie McCabe,
14 June 2013, 11:46AM
IPG ups forecast for UK adspend growth to 2.2%
Magna Global, Interpublic's trading and forecasting arm, has increased its forecast for growth in the UK ad market to 2.2 per cent.
Isobar drops 'Glue' prefix in global realignment
by Louise Ridley,
14 June 2013, 11:08AM
Isobar drops 'Glue' prefix in global realignment
Glue Isobar, the Dentsu-owned digital agency, is dropping the 'Glue' prefix from its name in the first step of a global realignment of the Isobar network.
Hypernaked wins Danone Nations Cup brief
by Jeremy Lee,
14 June 2013, 09:30AM
Hypernaked wins Danone Nations Cup brief
Hypernaked has picked up a brief from its existing client Danone to manage a digital campaign for the Danone Nations Cup 2013, an international football tournament for children.
TV body BARB to track VoD viewing for first time
by Arif Durrani,
14 June 2013, 11:00AM
TV body BARB to track VoD viewing for first time
The Broadcasters' Audience Research Board (BARB), the official source of television viewing figures in the UK, has appointed Kantar Spring to collect census data for TV viewing through all services, including 4oD, BBC iPlayer, Demand 5, ITV Player an...
Exponential plots Cannes augmented reality ad
by Magda Ibrahim,
14 June 2013, 08:00AM
Exponential plots Cannes augmented reality ad
Exponential, the ad intelligence agency, is launching an interactive campaign at the Palais des Festivals in Cannes, on the same billboard site used by Twitter last year.

Latest Work

Sudocrem "for all of life's little dramas" by The Minimart
14 June 2013, 10:31AM
Sudocrem
Hasbro "Transformers" by DDB Paris
14 June 2013, 09:34AM
Hasbro
Lexus "poise" by CHI & Partners
13 June 2013, 08:00AM
Lexus
Doritos "jukebox" by Abbott Mead Vickers BBDO
12 June 2013, 10:39AM
Doritos

Also in the News

JCDecaux to target shoppers with 400 digital screens outside Tesco
by Arif Durrani, 14 June 2013, 09:12AM
Telegraph creates waitrosegarden.com for Waitrose
by Arif Durrani, 14 June 2013, 11:33AM
Yahoo partners Sky News to create Sunrise service
by Arif Durrani, 14 June 2013, 11:21AM
'Swear in the toilets when no-one is listening': Mary Portas' tips for the top
by Rachel Barnes, 14 June 2013, 10:45AM
Blogs
Jonathan Staines The power of fluff
Jonathan Staines, 14 June 2013, 9:06AM
Mike Nicholson Cannes Virgin seeks founding client â€" 3 days to go.
Mike Nicholson, 14 June 2013, 7:06AM
Lol and Nat ROLL UP, ROLL UP… FOR CAMPAIGN’S DOPPLEGANGER
Lol and Nat, 13 June 2013, 5:06PM
Mike Nicholson Cannes Virgin seeks founding client â€" 4 days to go.
Mike Nicholson, 13 June 2013, 7:06AM
Mike Nicholson Cannes Virgin seeks founding client â€" 5 days to go.
Mike Nicholson, 12 June 2013, 7:06AM
Dave Trott CREATIVITY AND DISCIPLINE
Dave Trott, 11 June 2013, 8:06AM
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