Marketing Daily - Will Gavin Patterson's success at BT make it easier for marketers to get to the top? Plus Nike, Instagram and Red Bull

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Marketing Daily Bulletin , 21st June 2013

Will Gavin Patterson's success at BT make it easier for marketers to get to the top?   Whitehall?s top marketer Alex Aiken: ?Govt comms has been through a rough time?   Govt invites brands to participate in First World War centenary activity   Nike's brand chief Charlie Denson to retire after 34 years at company   Sky can refuse BT's ads, Ofcom rules   Facebook adds video to Instagram to create 'Vine on steroids'   Watch the latest must-see viral videos from Samsung, V and Huggies   Big Data will not replace the 'Human Factor' in advertising   Should brands be on a data diet?   Red Bull 'shrinks' cyclist Danny MacAskill for 'toy-ride'   P&G's revolutionary 'eye-tracking' PoS tool in UK roll-out   'Dumb Ways to Die': the story behind a global marketing phenomenon   JOBS BOARD Internal Communications Manager , M. H. Alshaya Co.Competitive Tax Free Salary, Generous Benefits and Annual Bonus , Kuwait   PR Account Director , fishtank40k to 55k per year GBP , Surrey   Digital Search & Acquisitions Officer , TopshopUp to £30,000 per annum + benefits , London   planner > SHOPPER EVANGELIST > brilliant role for those SUITS looking to move across into PLANNING , collectivo£30-40k + bens , London   Marketing Executive , Warner Bros£ Competitive + benefits , Holborn, London       ADVERTISEMENT   International E-Commerce: Grasping The Emerging Opportunities   This report looks at the global development of e-commerce, identifying evolving global trends and focusing on the challenges and opportunities for marketers to expand into this space. Free download here

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