Thursday 27 June 2013

Media AM - ZenithOptimedia, Channel 4, big data, Goodstuff, Starcom MediaVest

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Media AM Bulletin
 
 
 
*   Latest News
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Tinker Tailor Soldier Spy: Gary Oldman starred in the 2011 eOne movie
ZenithOptimedia lands £50m eOne
Louise Ridley, 27 June 2013

Entertainment One, the film distributor also known as eOne, has consolidated its...

  
Channel 4: the 4Creative spot won the UK?s only Grand Prix
Channel 4 and O&M London fly flag for Britain at Cannes
Jeremy Lee, 27 June 2013

There were a few highlights among the generally slim pickings at Cannes...

  
Arif Durrani, head of media at Campaign and editor of Media Week
Let's hear it for big data - handled with care, it offers award-winning insights
Arif Durrani, 27 June 2013

No sooner have we recognised it, lauded it and extolled its virtues,...

  
Huawei: smartphone focus
Goodstuff lands Huawei media task
Louise Ridley, 27 June 2013

Huawei, the Chinese electronics company, has appointed Goodstuff Communications to its UK...

  
Iain Jacob, CEO EMEA, Starcom MediaVest Group, calls for new media metrics
Starcom MediaVest's Jacob echoes Gottlieb's call for new metrics
Arif Durrani, 26 June 2013

There is a disconnect between what clients are asking for and what...

  
Dr Oetker calls digital pitch for frozen pizzas
Dr Oetker calls digital pitch for frozen pizzas
James Swift, 27 June 2013

Dr Oetker, the food manufacturer, is looking for a digital agency to...

  
Claire Heys: leaving Endemol to join ITV
ITV hires Endemol's Claire Heys for partnerships
Maisie McCabe, 27 June 2013

ITV has hired Claire Heys, the director of brand partnerships and licensing...

  
*   Also in the News
*
My Media Week: Nick Vale
Hayley Hayes, 26 June 2013
Goodbye scandal-plagued News International, hello News UK
Arif Durrani, 26 June 2013
European publishers united in Google challenge
Arif Durrani, 26 June 2013
It's not just media owners that believe the future is all about partnerships
Arif Durrani, 20 June 2013
Agencies and brands begin cross-platform ad trials for Nielsen
Arif Durrani, 26 June 2013
MG OMD de-stresses with work-life balance initiative
20 June 2013
MEC purchase study gives brands fresh Momentum
20 June 2013
Does Apple 'iRadio' pose a threat to commercial radio?
20 June 2013
Hollywood has long been dying, but beware when movie legends tell you so
Russell Davies, 20 June 2013
 
 
Blogs
Ogilvy snatches Cannes Lions Media Grand Prix
Louise Ridley

So this year's winner of this year's Cannes Lions Media Grand Prix is… creative agency Ogilvy and Mather (O&M)...

Media360 2013 engages hearts and minds
Arif Durrani

This time last week, we were gearing up to hear Phil Lander (pictured), senior director at BlackBerry, discuss plans for...

Don?t count your chickens in a 9 block grid
Sue Unerman

The 9 block grid is Jack Welch's famous method for evaluating staff. There are two criteria : Potential and Performance....

What do you learn at an awayday?
Sue Unerman

Recent trailers for The Apprentice show the candidates organising corporate awaydays for “major clients”. I’ve been to my fair share...

The Benefits of Fragmentation
David Brennan

I know media fragmentation is an ancient topic by now but a couple of things have happened in the last...

The impact of directness
Sue Unerman

One cold dark night, in the closing years of the last century, I and a few brave colleagues (including Matt...

Brand Believers
Louise Brice

Everyone has one. A drawer of tech - old mobiles, chargers, battery chargers, old cameras, that newer tech has made...

A Total Eclipse of the Media Rationale ?
Sue Unerman

Britain’s Eurovision dreams have been dashed again. No great surprise that Bonnie’s song came 19th out of 26. That won't...

 
 
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