Marketing Daily - Primark makes online debut with Asos partnership. Plus Baileys, Very and Lego

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Marketing Daily Bulletin , 04th June 2013

Primark makes online debut with Asos partnership   Five marketing lessons from Jose Mourinho   Apple denies ebook price fixing in 'bizarre' antitrust case   Coke's Guido Rosales talks global marketing, Brazil-style   Baileys replaces Orange as Prize for Fiction sponsor   Very rolls out summer series with YouTube fashion stars   Understanding the social mindset divide   Lego recruits Bacardi marketer Rebecca Snell to top UK role   Heineken drops men in remote locations to push them to limits   Zynga to cut more than 500 staff   JOBS BOARD Category Manager , PearsonCompetitive salary & performance related bonus & benefits , Central London   Media Specialists - MarketReach , Royal Mail£40,000 - £66,000 , London, South East and Midlands   senior sponsorship manager (1 year contract) > ICONIC UK BRAND > MUSIC , collectivoUp to £48k plus great co. bens , Central London   Product Marketing Manager , Evans Taylorc£50k - c£60k p.a. plus car, bonus and benefits , North East of England or Central London   Retail Marketing Manager - Maternity Cover , Tottenham Hotspur Football ClubUp to £35,000 pro-rata , Tottenham and Enfield       ADVERTISEMENT   PPA Advertising Awards 2013   Recognising the agencies and clients doing the best work for magazines and brands, PPA Ad Awards entries are now open. See your May edition of Marketing or visit for information

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