Latest news | | | | | | The top 100 Formula 1 sponsors have clubbed together to form an alliance aimed at maximising their return on the £458m they invest in the sport each year. | | | | | | | WPP plc, Sir Martin Sorrell's media, research and advertising group, has posted a 36% lift in pre-tax profits for the first half of 2010, fuelled by a strong advertising recovery in the US and return to growth in the UK. | | | | | | | YouTube has rolled out an updated version of its mobile video site that is faster, more touch-friendly and has a greater ability to share videos via social media platforms. | | | | | | | Ferrero Rocher has appointed Rainey Kelly Campbell Roalfe/Y&R to its £6m advertising account, which includes its key Christmas activity. | | | | | | | Unilever is to create a spoof 'Northern' version of hit movie franchise The Fast and the Furious to promote its latest Pot Noodle range. | | | | | | | Ofcom has rejected complaints made by Kellogg and Nestlé-owned Cereal Partners over Channel 4's 'Dispatches' documentary, called 'What's in your breakfast?'. | | | | | | | UBS, the Swiss bank, is undertaking its first brand advertising campaign in more than two years and has signed up as a Formula 1 sponsor as it bids to restore its reputation as a trusted brand. | | | | Intelligence |
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