Thursday, 12 August 2010

Campaign Daily Fix - Sony, Innocent, Bauer, JD Williams, Coca-Cola, Garmin

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Campaign Daily Fix
 
12 August 2010  
Latest News
Sony: kicks off international TV pitch
Sony kicks off pitch for TV brief
Anne Cassidy, 12 August 2010

Sony Electronics is gearing-up for an international advertising pitch for its range of televisions.

 
Innocent: calls smoothies pitch
Innocent smoothies goes up for pitch again
Anne Cassidy, 12 August 2010

Innocent has called a pitch for an advertising campaign to revive its smoothie products.

 
Bauer Media: plots launch of men's mag
Bauer plots launch of 'Grazia for Him'
Katherine Levy, 12 August 2010

Bauer Media is working on the launch of a glossy men's magazine, billed as "Grazia for Him".

 
JD Williams: calls ad review
Agencies line up for £25m JD Williams
Kunal Dutta, 12 August 2010

JD Williams Group, the catalogue company, is reviewing its £25m advertising account.

 
Coca-Cola: SapientNitro takes Olympics brief
SapientNitro lands Coca-Cola 2012 job
Sara Kimberley, 12 August 2010

Coca-Cola has appointed its roster agency SapientNitro to handle a global and UK advertising brief surrounding its sponsorship of the 2012 London Olympics.

 
Garmin…sponsors Garmin Transitions cycling team
Garmin calls £10m EMEA advertising review
Maisie McCabe, 12 August 2010

Garmin, the satnav and GPS devices manufacturer, has called a review of its estimated £10 million EMEA advertising account.

 
 
Also in the News
Murray quits DHM to launch Team Volvo in Amsterdam
Anne Cassidy, 12 August 2010
Richard Desmond wields axe at Channel 5
Maisie McCabe, 12 August 2010
Former TBWA creative head Al Young named Inferno ECD
Sara Kimberley, 12 August 2010
 
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Latest Work
Gumtree 'tree' by Beta
Gumtree 'tree' by Beta
11 August 2010

Gumtree.com, the classifieds website, has launched its first ever TV ad campaign.

 
Adidas 'mi-coach' by 180 Amsterdam
Adidas 'mi-coach' by 180 Amsterdam
11 August 2010

Adidas has launched a celebrity-packed campaign to promote its new mobile app, miCoach.

 
BBC 'weather' by RKCR&YR
BBC 'weather' by RKCR&YR
09 August 2010

The BBC has upgraded its weather website and is running an animated TV ad to promote its post code accuracy service.

 
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Blogs
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  So. Is it really all over for copywriters and art directors ? I'm torn. The argument goes that the...

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Lolly and Nat

I (lol) bid my twenties farewell this week. Or as Jax our TV producer put it, 'welcome to the 3rd floor.'...

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