Breaking news from Brand Republic - Fosters, Debenhams, Bernard Matthews, Google, Carlsberg, AOL

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Foster's set to remake British comedy shows by Gemma Charles 16 August 2010, 06:22PM Foster's is to extend its humour-based marketing strategy by reviving a series of classic British comedies online. Debenhams to veto airbrushed images by Jennifer Whitehead 17 August 2010, 08:30AM Debenhams is stepping up its campaign against airbrushing with the introduction of stringent guidelines for all its marketing material. 'Bootiful' brand chiefs depart by Gemma Charles 17 August 2010, 08:30AM Bernard Matthews has been hit by the departures of its managing director and marketing director in quick succession. Google hires BBC news executive by Sarah Shearman 17 August 2010, 09:41AM Google is hiring BBC News' head of development and rights, Madhav Chinnappa, to its partnerships team for Europe, the Middle East and Africa. Carlsberg posts 12% lift following World Cup marketing by John Reynolds 17 August 2010, 09:25AM Carlsberg, the Danish brewer, has attributed marketing investment as a key factor in its 12% uplift in operating profits from 4.44bn Danish Kronor (£490m) to 4.98bn Danish Kronor (£870m) in the first six months of the year. AOL ringfences $50m for hundreds more local sites by Jennifer Whitehead 17 August 2010, 09:30AM AOL is building on its local news offering with plans to invest $50m in hundreds of new local websites this year. Times loses 1.2 million readers by Sarah Shearman 16 August 2010, 02:00PM The Times has lost 1.2 million UK readers across its daily and Sunday websites and almost halved the amount of time people spend on its sites in the past three months, according data released by ComScore. Think BR: Geo-targeting is a powerful ad tool but a legal minefield by Marina Palomba 17 August 2010, 09:20AM Location based advertising is a valuable weapon in the marketer's armoury, but advertisers, agencies and social networks must stay the on right side of the law when dealing with personal information, writes Reed Smith's Marina Palomba. Intelligence Agency and brand leagues, pitch activity, company results, market forecast and more Visit intelligence   Also in the news Saatchis Johannesburg parachutes ostrich into Cadbury campaign by Katherine Levy, 16 August 2010, 12:10PM FA film pits Michael Owen against Dave Bloke by Sara Kimberley, 16 August 2010, 11:15AM EDF Energy promotes head of brand Martin Stead by Sara Kimberley, 16 August 2010, 03:42PM Metal Hammer to publish Ozzy collectors' special by Katherine Levy, 16 August 2010, 03:01PM Mars invests £2m in marketing light Twix spin-off by Daniel Farey-Jones, 16 August 2010, 02:50PM Spotify loses executive to research start-up by Daniel Farey-Jones, 16 August 2010, 10:55AM Think BR The latest comment from our columnists and leading industry figures Visit Think BR From the blogs Singapore launches first Youth Olympic Games with a style and enthusiasm that London will find hard to match Chris J Reed Tue, 17 Aug 2010 00:55:00 GMT Social, social, let's all get social! George Parker Mon, 16 Aug 2010 22:22:00 GMT We know what pushed him. What pushed her? HELEN EDWARDS Mon, 16 Aug 2010 20:47:00 GMT Sharing is caring on Facebook Sue Unerman Mon, 16 Aug 2010 13:15:00 GMT A fish eye view of marketing Alan Mitchell Mon, 16 Aug 2010 09:40:00 GMT Latest jobs Senior Account Manager Recruiter Propel Salary £35000 - £40000 per annum + pension, bonus Location London Online Marketing Manager Recruiter Bluestone Resorts Limited Salary £30,000 pa Location Pembrokeshire Creative Group Head Recruiter Dynamic New Alliances Salary £40K - £50K Depending on experience Location London UK and Global Brand Management and Business Development Role Recruiter The Partnership Salary £35k upwards Location Fulham, London Executive Creative Director Recruiter The Blueprint Salary £150000 - £200000 per annum + Excellent Benifits Location London Campaign Manager Recruiter Direct Recruitment Salary £30000 - £30000 + bens Location Herts Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2010 All rights reserved News Jobs Blogs & Forums Tenders