Thursday 12 August 2010

Breaking news from Brand Republic - Sony, Bauer, Innocent, JD Williams, Playboy, Coca-Cola, Tories, Esquire's best-dressed adman, Think BR

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Sony kicks off pitch for TV brief
Sony kicks off pitch for TV brief
by Anne Cassidy
12 August 2010, 08:00AM
Sony Electronics is gearing-up for an international advertising pitch for its range of televisions.
Bauer plots launch of 'Grazia for Him'
Bauer plots launch of 'Grazia for Him'
by Katherine Levy
12 August 2010, 08:00AM
Bauer Media is working on the launch of a glossy men's magazine, billed as "Grazia for Him".
Innocent smoothies goes up for pitch again
Innocent smoothies goes up for pitch again
by Anne Cassidy
12 August 2010, 08:00AM
Innocent has called a pitch for an advertising campaign to revive its smoothie products.
Agencies line up for £25m JD Williams
Agencies line up for £25m JD Williams
by Kunal Dutta
12 August 2010, 08:00AM
JD Williams Group, the catalogue company, is reviewing its £25m advertising account.
Playboy iPad app under fire
Playboy iPad app under fire
by Katherine Levy
12 August 2010, 09:18AM
The new Playboy iPad App has prompted criticism from online tech and media forums that the absence of nudity is a gaping hole in the premium priced content.
SapientNitro lands Coca-Cola 2012 job
SapientNitro lands Coca-Cola 2012 job
by Sara Kimberley
12 August 2010, 08:00AM
Coca-Cola has appointed its roster agency SapientNitro to handle a global and UK advertising brief surrounding its sponsorship of the 2012 London Olympics.
Tories go digital for film attacking 'Labour's legacy'
Tories go digital for film attacking 'Labour's legacy'
by Gemma Charles
12 August 2010, 09:45AM
The Conservatives have launched a film aimed at shifting the blame for spending cuts onto the previous Labour administration.
MediaCom's Roy Luwolt crowned Esquire's best-dressed adman
MediaCom's Roy Luwolt crowned Esquire's best-dressed adman
by Harriet Dennys
12 August 2010, 12:06AM
Roy Luwolt, associate director at MediaCom, has won Esquire magazine's fiercely contested competition to find Britain's most stylish adman.
Think BR: Advertisers must participate in net neutrality debate
Think BR: Advertisers must participate in net neutrality debate
by Jack Wallington
11 August 2010, 04:08PM
Net neutrality may seem an abstract cause for adland, but the consequences for commercial media are far reaching and the industry must engage in the debate, writes Jack Wallington, the IAB's head of industry programmes.

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Also in the news
MD White to leave Five as 80 jobs go under restructure
by Maisie McCabe, 11 August 2010, 10:20AM
Andrew Lloyd Webber songs come to the Xbox
by Sarah Shearman, 11 August 2010, 02:21PM
Lead Spotify designer heads to Facebook
by Jacob Mathias, 11 August 2010, 12:17PM
Mercedes 3D content to run on Sky
by Daniel Farey-Jones, 11 August 2010, 11:13AM
Ex-Asda marketing director Sinnock returns to adland
by Jennifer Whitehead, 11 August 2010, 09:00AM
Think BR

The latest comment from our columnists and leading industry figures

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From the blogs
PRECONCEPTIONS DICTATE REALITY
Dave Trott
Thu, 12 Aug 2010 08:06:00 GMT
Open letter to Rupert Murdoch concerning The Sunday Times paywall
Hugh Salmon
Thu, 12 Aug 2010 07:00:00 GMT
Shopping as a Revolutionary Act
Alan Mitchell
Thu, 12 Aug 2010 06:39:00 GMT
What Vices Do You Have?
Rachel Brushfield
Thu, 12 Aug 2010 06:07:00 GMT
Never mind the bollocks, here's the real McAle.
Chris Arnold
Thu, 12 Aug 2010 01:06:00 GMT
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