Digital PM - Gap, Sky Sports, H&M, Gucci, Trinity Mirror

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Gap finally launches online shopping site for UK by Jennifer Whitehead 24 August 2010, 11:30AM US clothing retailer Gap has introduced online shopping for UK customers for its Gap and Banana Republic brands for the first time. Online video ads fall short in viewer engagement by Daniel Farey-Jones 24 August 2010, 01:40PM Online video ads have much less impact than other forms of advertising, even banner ads, according to a consumer survey carried out for Deloitte that affirms the strength of TV advertising. Sky Sports and H&M scale BR app chart by Daniel Farey-Jones 24 August 2010, 04:20PM Mobile tools from Sky Sports, clothing retailer H&M and loyalty programme Nectar feature prominently in this week's BR app chart. Gucci embarks on viral campaign by Sara Kimberley 24 August 2010, 10:24AM Gucci is using a viral and social media campaign to launch its biggest fragrance so far, Gucci Guilty. Trinity Mirror drops Bunyan as regional digital head by Mark Banham 24 August 2010, 01:15PM Trinity Mirror is to overhaul its regional division, with digital director Chris Bunyan entering into consultation over the future of his role within the organisation. Intelligence Agency and brand leagues, pitch activity, company results, market forecast and more Visit intelligence   Also in the news News Corp merges digital ad network Fan with MySpace by Jennifer Whitehead, 24 August 2010, 11:51AM YouTube relaunches mobile video site by Sarah Shearman, 24 August 2010, 09:05AM NME invests in digital with news and ticket app by Sarah Shearman, 24 August 2010, 10:45AM Think BR The latest comment from our columnists and leading industry figures Visit Think BR From the blogs Shock horror: WPP mistakenly reports profit slump instead of 39% rise Bob Willott Tue, 24 Aug 2010 05:32:00 -0700 Media Square disposes of Twentysix New York…at last Bob Willott Mon, 23 Aug 2010 00:30:00 -0700 Photon refinancing leaves balance sheet under stress Bob Willott Fri, 20 Aug 2010 08:22:00 -0700 The World Cup - a game of two devices (at least) Tim Elkington Fri, 20 Aug 2010 01:03:00 -0700 Dentsu's growth stunted by exceptional costs Bob Willott Fri, 20 Aug 2010 00:23:00 -0700 Latest jobs Senior Producer/ Project Manager Recruiter Purple Consultancy Salary £45000 - £50000 per annum Location London Account Manager Recruiter Major Players Salary £30000 - £32000 per annum Location London Creative Group Head Recruiter Dynamic New Alliances Salary £40K - £50K Depending on experience Location London Account Execs - Account Directors (Digital, DM, CRM) Recruiter Ad Lib Salary £18k - £45k Location Swindon Digital Producer Recruiter The Blueprint Salary £32000 - £42000 per annum + Bonus + Bens Location London Copywriter Recruiter Red Sofa London Salary £40k Location Soho Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2010 All rights reserved News Jobs Blogs & Forums Tenders