Thursday 19 August 2010

Campaign Daily Fix - Confused.com, News International, Tesco, sex sites ad pitch, Blinkbox, BBC

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Campaign Daily Fix
 
19 August 2010  
Latest News
Confused.com reviews £23m creative account
Confused.com reviews £23m creative account
Matt Williams, 19 August 2010

Confused.com is reviewing its £23 million advertising arrangements, just one month after parting company with Beattie McGuinness Bungay and bringing its creative work in-house.

 
Times: has hired VCCP for pay-wall task
NI appoints VCCP to refresh pay-wall strategy
Matt Williams, 19 August 2010

News International, which is battling to attract readers to its Times and Sunday Times websites since putting them behind a pay-wall, has appointed VCCP to handle a social media campaign...

 
Tesco: launching
Tesco plots launch of newsstand mags
Katherine Levy, 19 August 2010

Tesco is moving into the world of paid-for consumer magazines with the launch of three titles that will be available exclusively in the supermarket's 2,000 stores across the UK from...

 
ICM Registry: hunt for ad agency
Agencies line up for .xxx sex site ad task
Anne Cassidy, 19 August 2010

Agencies have this week been given the opportunity to pitch for the task of handling the advertising for the internet's very own red-light district.

 
Blinkbox...approaching agencies
Blinkbox hunts for first retained shop
Matt Williams, 19 August 2010

Blinkbox, the video-on-demand service that gives consumers the opportunity to preview, buy and rent full-length premium movies and TV shows online, is looking for an agency to handle its advertising...

 
BBC: overhauling websites to include greater social media
BBC approaches agencies to handle social media projects
Anne Cassidy, 19 August 2010

The BBC is looking for an agency to handle its social media advertising on a project-by-project basis.

 
 
Also in the News
TUI calls review of direct and digital
Sara Kimberley, 19 August 2010
Dyson prepares to hand £5m media to PHD
Mark Banham, 19 August 2010
Maxus on alert as Marie Curie launches £4m media review
Mark Banham, 19 August 2010
 
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Latest Work
Peperami 'Animal' by Rowland Davies
Peperami 'nibblers' by Rowland Davies
16 August 2010

Peperami is launching its much-awaited crowd-sourced spot after dropping Lowe.

 
Mentos 'spider' by BBH
Mentos 'spider' by BBH
16 August 2010

Mentos has launched a humourous new spot for its 'Rainbow' variant.

 
Football Association 'FA Umbro fives' by Dare
Football Association 'FA Umbro fives' by Dare
16 August 2010

The FA Umbro Fives, the only five-a-side football competition with a Wembley final, has launched with an online film by Dare.

 
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