Thursday, 12 August 2010

Marketing Daily - The Conservatives, Pizza Hut, Jaguar, Apple and meerkats

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Breaking news from Marketing
 
Breaking news from Marketing August 2010
 
Latest News
 
Tories go digital for film attacking 'Labour's legacy'
Gemma Charles,
12 August 2010
 

The Conservatives have launched a film aimed at shifting the blame for...

Government campaign: film blames Labour for current spending cuts
 
 
Tebben takes over as Pizza Hut's most senior UK marketer
Jennifer Whitehead,
12 August 2010
 

Pizza Hut's UK marketing chief Murray Willows is leaving his role to...

Murray Willows: takes up post with Pizza Hut's parent company
 
 
Jaguar backs England 2018 World Cup bid
Mark Banham,
12 August 2010
 

Jaguar Land Rover has signed up as an official supporter of England's...

Jaguar Land Rover: official supporter for England's 2018 World Cup bid
 
 
Tapping into tablets
Jennifer Whitehead,
11 August 2010
 

How can competing brands tempt consumers away from the Apple iPad?

Tapping into tablets
 
 
A character-building plan
Ed Kemp,
10 August 2010
 

Brand mascots can significantly bolster awareness, but is there a downside to...

A character-building plan
 
 
Inflationary pressures
Jane Simms,
10 August 2010
 

Brands and retailers will need to keep consumers on side as raw...

Inflationary pressures
 
 
 
Also in the News
 
Children's Food Campaign spoofs Change4Life ads
Gemma Charles,
11 August 2010
 
Thorntons relaunches Classic Collection
Sara Kimberley,
12 August 2010
 
Wikipedia's Wales' commercial venture targets European brands
Sarah Shearman,
11 August 2010
 
Sheffield Arena to become Motorpoint Arena
Jacob Mathias,
11 August 2010
 
HSBC plans longer opening hours but unions object
Jennifer Whitehead,
11 August 2010
 
 
 
Blogs & Forums
 
Latest Blog Entries
 
Richard Desmond's axe wounds
Jeremy Lee
 

It didn't take long for pornographer turned respectable pillar of media society Richard Desmond to wield his axe at Channel...

 
 
Not everyone's cup of tea
Ian Moore
 

There's an offer on Twinings right now - you 'bank' codes from promotional packs and redeem them online for various...

 
 
Keeping it personal
Ben Hughes
 

  On any given day I lose count of the number of emails I receive from people I don't know...

 
 
 
 
 
 
Whitepapers
 
 
 
 
Jobs of the Week
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£28,000 per annum, City of London
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To be confirmed,
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£27-£30k dep on exp,
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£29883-£33750, South East London
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£50,000 + benefits, Cardiff Area
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Up to £60K,
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£45000 per annum, Middlesex
PR Account Executive - corporate, Media Recruitment
£22000 - £27000 per annum, London
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£45000 per annum + Benefits, City of London
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£28000 - £35000 per annum, Bristol
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