Thursday, 6 June 2013

Campaign Daily Fix - Twitter, WPP, Media360, Vertu, Bacardi, Burger King, Karmarama, Foxy Bingo, MEC

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Latest News

Twitter launches global partnership with WPP
by Magda Ibrahim,
06 June 2013, 12:32PM
Twitter launches global partnership with WPP
Twitter and WPP have signed a deal that will see the ad giant integrate Twitter data into its media and analytics platforms, and will include the launch of data products.
MEDIA360: 'What would Jesse do?' asks Boots marketing chief
by Louise Ridley,
06 June 2013, 11:53AM
MEDIA360: 'What would Jesse do?' asks Boots marketing chief
Boots is driven by the campaigning values of its founder Jesse Boot, according to Elizabeth Fagan, marketing director of Boots UK, at today's Media360 event.
Adland seeks Govt action on late payment
by Jeremy Lee,
06 June 2013, 08:00AM
Adland seeks Govt action on late payment
Agencies are claiming that the extension of payment terms by clients is threatening economic recovery and are demanding that the Government intervenes.
Vertu plots review of advertising account
by James Swift,
06 June 2013, 08:00AM
Vertu plots review of advertising account
Vertu, the luxury mobile phone manufacturer, is talking to creative agencies ahead of a potential review of its advertising account.
Bacardi eyes digital consolidation
by James Swift,
06 June 2013, 08:00AM
Bacardi eyes digital consolidation
Bacardi is looking to consolidate the digital advertising account for its biggest brands into a single agency.
Agencies wary of GPS media pitch
by Louise Ridley,
06 June 2013, 08:00AM
Agencies wary of GPS media pitch
Media agencies have expressed caution over applying for a place on the Government's media strategy framework after claiming that ad agencies were "burned" in the creative framework process that concluded in February.
Starcom scoops Burger King brief
by Louise Ridley,
06 June 2013, 08:00AM
Starcom scoops Burger King brief
Burger King has appointed Starcom to handle its £40 million European media planning and buying business.
Karmarama owner acquires social agency Grape Digital
by Louise Ridley,
06 June 2013, 08:00AM
Karmarama owner acquires social agency Grape Digital
The Karma Communications Group, which owns Karmarama, has acquired the independent social media agency Grape Digital for an undisclosed sum.
Foxy Bingo seeks shop for advertising account
by Jeremy Lee,
06 June 2013, 08:00AM
Foxy Bingo seeks shop for advertising account
Foxy Bingo, the Cashcade-owned website, is talking to agencies about its advertising account.
Altman joins MEC Global Solutions
by Arif Durrani,
06 June 2013, 08:00AM
Altman joins MEC Global Solutions
MEC has appointed the former Initiative chief executive Alex Altman as the managing director of its Global Solutions operation.
Promotion: PPA Advertising Awards 2013

Recognising the agencies and clients doing the best work for magazines and brands, PPA Ad Awards entries are now open. See your May edition of Marketing or visit for more information
 

Latest Work

Department for Transport "pub loo shocker" by Leo Burnett
06 June 2013, 10:03AM
Department for Transport
Wing-Co "lait d'homme" by CHI & Partners
06 June 2013, 08:00AM
Wing-Co
Harvey Nichols "headless chickens" by Adam & Eve/DDB
06 June 2013, 08:00AM
Harvey Nichols
Ibis "snuggling bunnies" by BETC London
05 June 2013, 04:00PM
Ibis
Old El Paso "together is bueno" by Bartle Bogle Hegarty
05 June 2013, 01:37PM
Old El Paso

Also in the News

Adland must fight against crippling payment terms
by Danny Rogers, 06 June 2013, 08:00AM
Marketing revolution needed to catch up with technology, says Rory Sutherland
by Magda Ibrahim, 06 June 2013, 12:03PM
Itsu hires Creature as first advertising shop
by Jeremy Lee, 06 June 2013, 08:00AM
Cilla Snowball urges ad industry to support women
by Louise Ridley, 06 June 2013, 08:00AM
Polly Jones joins PAA as third managing partner
by Ian Darby, 06 June 2013, 08:00AM
Blogs
Dave Trott NEW THINKING BEATS NEW TECHNOLOGY
Dave Trott, 04 June 2013, 7:06AM
Jonathan Staines Bad language
Jonathan Staines, 03 June 2013, 4:06PM
Andy Nairn Congratulations. Your strategy’s showing.
Andy Nairn, 03 June 2013, 11:06AM
Lol and Nat GET THEE TO A NAMERY…
Lol and Nat, 30 May 2013, 11:05AM
Jonathan Staines A campaign is not a brand. Simples.
Jonathan Staines, 30 May 2013, 10:05AM
Dave Trott WHEN EXECUTION BEATS STRATEGY
Dave Trott, 28 May 2013, 8:05AM
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