| | | Latest News | | | | | Twitter and WPP have signed a deal that will see the ad giant integrate Twitter data into its media and analytics platforms, and will include the launch of data products. | | | | | | Boots is driven by the campaigning values of its founder Jesse Boot, according to Elizabeth Fagan, marketing director of Boots UK, at today's Media360 event. | | | | | | Agencies are claiming that the extension of payment terms by clients is threatening economic recovery and are demanding that the Government intervenes. | | | | | | Vertu, the luxury mobile phone manufacturer, is talking to creative agencies ahead of a potential review of its advertising account. | | | | | | Bacardi is looking to consolidate the digital advertising account for its biggest brands into a single agency. | | | | | | Media agencies have expressed caution over applying for a place on the Government's media strategy framework after claiming that ad agencies were "burned" in the creative framework process that concluded in February. | | | | | | Burger King has appointed Starcom to handle its £40 million European media planning and buying business. | | | | | | The Karma Communications Group, which owns Karmarama, has acquired the independent social media agency Grape Digital for an undisclosed sum. | | | | | | Foxy Bingo, the Cashcade-owned website, is talking to agencies about its advertising account. | | | | | | MEC has appointed the former Initiative chief executive Alex Altman as the managing director of its Global Solutions operation. | | | Promotion: PPA Advertising Awards 2013 |
| Recognising the agencies and clients doing the best work for magazines and brands, PPA Ad Awards entries are now open. See your May edition of Marketing or visit for more information | | Â | | | | | | |
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