Thursday, 6 June 2013

Media AM - MEDIA 360, Starcom, Esquire, GPS media pitch, Havas Media

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Media AM Bulletin
 
 
 
*   Latest News
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Elizabeth Fagan: marketing director of Boots UK,
MEDIA360: 'What would Jesse do?' asks Boots marketing chief
Louise Ridley, 06 June 2013

Boots is driven by the campaigning values of its founder Jesse Boot,...

  
Burger King: appointed Starcom
Starcom scoops Burger King brief
Louise Ridley, 06 June 2013

Burger King has appointed Starcom to handle its £40 million European media...

  
Esquire: revamps boosts web stats
Esquire web revamp brings 37% traffic rise
Priyanka Mehra Dayal, 06 June 2013

Esquire, Hearst's monthly men's magazine, has revamped its website, in the first...

  
Change4Life: media activity falls under the Government media framework's remit
Agencies wary of GPS media pitch
Louise Ridley, 06 June 2013

Media agencies have expressed caution over applying for a place on the...

  
Havas Media management team: Jordi Ustrell, Dominique Delport, Alfonso Rodes and Michel Sibony
Havas Media acquires data specialists MFG Labs
Arif Durrani, 05 June 2013

Havas Media Group has acquired "big data" specialists MFG Labs for an...

  
Alex Altman: joining MEC Global Solutions
Altman joins MEC Global Solutions
Arif Durrani, 06 June 2013

MEC has appointed the former Initiative chief executive Alex Altman as the...

  
Joe Holt (l) and Mark Malone
Karmarama owner acquires social agency Grape Digital
Louise Ridley, 06 June 2013

The Karma Communications Group, which owns Karmarama, has acquired the independent social...

  
*   Also in the News
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Phil Georgiadis to lead Campaign Media jury
06 June 2013
Carat's Grant Millar joins global panel at Media360
Arif Durrani, 05 June 2013
MG OMD hires head of social from EE
Louise Ridley, 05 June 2013
My Media Week: Mark Connolly
Hayley Hayes, 05 June 2013
 
 
Blogs
The Benefits of Fragmentation
David Brennan

I know media fragmentation is an ancient topic by now but a couple of things have happened in the last...

The impact of directness
Sue Unerman

One cold dark night, in the closing years of the last century, I and a few brave colleagues (including Matt...

Brand Believers
Louise Brice

Everyone has one. A drawer of tech - old mobiles, chargers, battery chargers, old cameras, that newer tech has made...

A Total Eclipse of the Media Rationale ?
Sue Unerman

Britain’s Eurovision dreams have been dashed again. No great surprise that Bonnie’s song came 19th out of 26. That won't...

Tablets are plane sailing for publishers
John Carroll

On a recent aeroplane flight, I looked around the cabin and all I saw were people absorbed in their smartphones...

Five ways to tell if your streamed music service is radio ?or why Google?s All Access ISN?T ?Radio without rules?!
Mark Barber

The news this morning is that Google is launching a music streaming subscription service called Google Play Music All Access...

Here?s to the non-conformists
Sue Unerman

So one of football's managerial greats has gone. Ferguson's era is finally over. The BBC's chief football writer Phil...

Change hits a tipping point
Rhys McLachlan

US broadcasters and media traders are starting to realise that the traditional trading relationship between broadcaster and advertiser may need...

 
 
Jobs of the Week

Digital Media Sales Executive- DIVE Magazine - 22k Basic + Uncapped Commission, Syon Publishing

£20,000- £22,000 Basic (OTE £35,000) Uncapped Commission Structure, West London

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70k Basic +Commission, Singapore

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