Marketing Daily - Apple on verge of iRadio launch after Warner Music deal; plus Vodafone, Pepsi, Smirnoff and Twitter

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Marketing Daily Bulletin , 03rd June 2013

Apple on verge of iRadio launch after Warner Music deal   Vodafone increases investment as 4G battle heats up   Pepsi hires Playboy marketer Kristin Patrick as CMO   Smirnoff creates beats from brain waves in Mindtunes project   Voice of The Voice gives Twitter advice to brands   Machinima: How brands are making films within games   How to get to the "big idea"   Aviva's Amanda Mackenzie on a new Manifesto for Marketing   JOBS BOARD Category Manager , PearsonCompetitive salary & performance related bonus & benefits , Central London   Media Specialists - MarketReach , Royal Mail£40,000 - £66,000 , London, South East and Midlands   senior sponsorship manager (1 year contract) > ICONIC UK BRAND > MUSIC , collectivoUp to £48k plus great co. bens , Central London   Product Marketing Manager , Evans Taylorc£50k - c£60k p.a. plus car, bonus and benefits , North East of England or Central London   Retail Marketing Manager - Maternity Cover , Tottenham Hotspur Football ClubUp to £35,000 pro-rata , Tottenham and Enfield       ADVERTISEMENT   PPA Advertising Awards 2013   Recognising the agencies and clients doing the best work for magazines and brands, PPA Ad Awards entries are now open. See your May edition of Marketing or visit for information

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