Friday, 7 June 2013

Media PM - Media 360: Colin Gottlieb attacks 'arcane' media metrics; C4; Domino's; Thinkbox

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Coiln Gottlieb: EMEA chief executive of Omnicom Media Group
MEDIA360: Colin Gottlieb attacks 'arcane' media metrics
Louise Ridley, 07 June 2013

Colin Gottlieb, the EMEA chief executive of Omnicom Media Group, said "an...

  
Jennelle Tilling: vice-president of marketing UK and Ireland at KFC
MEDIA360: Integration 'no longer an option'
Chloe Smith, 07 June 2013

Integration is no longer an option for media agencies, said Jennelle Tilling,...

  
Jonathan Lewis: head of digital and partnership innovation at Channel 4
MEDIA360: Channel 4 'investigating' branded content
Ben Hall, 07 June 2013

VIDEO: Channel 4 revealed it is experimenting with short-form, branded content in...

  
Simon Wallis: marketing director for Domino's
MEDIA360: Domino's to behave more like a media owner
Chloe Smith, 07 June 2013

Domino's has said it has to behave more like a media owner...

  
Tess Alps: Thinkbox chief executive is named Industry Leader of the Decade
MEDIA360: Thinkbox honoured at Decade of Achievement Awards
Louise Ridley, 07 June 2013

Thinkbox and MEC were among companies taking home awards at the Decade...

  
Peter Markey: chief marketing officer of RSA Insurance
MEDIA360: 'Bland data' is not enough, says RSA's Markey
Chloe Smith, 07 June 2013

Analytics and creativity must come together for clients to make the most...

  
Will Orr: British Gas British Gas commercial director has revised his opinon of data
MEDIA360: Marketers should find data 'butt-clenchingly exciting', says panel
Ben Bold, 07 June 2013

Santander's brand boss claims that not only did the banking sector have...

  
Media 360: Peter Duffy of easyJet gives his view of the future media landscape
MEDIA360: What does the future hold for media brands?
Sarah Johnson, Ben Hall and Joel Fothergill, 07 June 2013

VIDEO: With new technology such as Google Glass in development, what will...

  
Bobi Carley: UK commercial director, The Walt Disney Company
MEDIA360: Industry reflects on disruptive decade
Sarah Johnson, Ben Hall and Joel Fothergill, 07 June 2013

VIDEO: Speakers and delegates at the 10th Annual Media360 conference reflect on...

  
*   Also in the News
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Facebook halves ad products to 'simplify' brand opportunities
Matthew Chapman, 07 June 2013
Trading Places: this week's people moves
Chris Harding, 07 June 2013
Top ten ads of the week
Staff, 07 June 2013
Campaign Viral Chart: Happy camel leads upbeat chart
Ben Hall, 07 June 2013
 
 
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