Tuesday 28 September 2010

Marketing Daily - Twitter, P&G, NatWest, Waitrose and Ford

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Breaking news from Marketing
 
Breaking news from Marketing September 2010
 
Latest News
 
Twitter courts first UK brands for ad platform
Sarah Shearman,
28 September 2010
 

Sky, Sony and Vodafone are in negotiations to become the first brands...
Sky: in noegotiations with Twitter
 
 
P&G declares 'sustainable business' aim
Loulla-Mae Eleftheriou-Smith,
28 September 2010
 

Procter & Gamble has announced a plan to transform itself into a...
P&G: plan to transform itself into a leading business in sustainability
 
 
Waitrose price cuts 'won't devalue brand'
John Reynolds,
28 September 2010
 

Waitrose marketing director Rupert Thomas has denied that the retailer's promise to...
Waitrose: kicks off price match onslaught
 
 
NatWest eyes digital banking growth
Alex Brownsell,
28 September 2010
 

Royal Bank of Scotland (RBS) Group is plotting a fresh digital strategy...
NatWest
 
 
Tiger Beer plans digital push
Gemma Charles,
28 September 2010
 

Tiger Beer is launching a digitally led campaign that centres on exclusive...
Tiger Beer: readies digital drive
 
 
Mondeo returns to TV with 'inner beauty' ads
Alex Brownsell,
28 September 2010
 

Ford of Europe is to launch the first new above-the-line marketing activity...
Ford Mondeo: readies TV campaign
 
 
 
Also in the News
 
Biba extends brand offering to homeware
John Reynolds,
28 September 2010
 
Beck's to roll out music download promotion
Daniel Farey-Jones,
27 September 2010
 
Brand Health Check - Absolut
Jeremy Lee,
28 September 2010
 
 
 
Blogs & Forums
 
Latest Blog Entries
 
More chutzpah required - making your mark with International media
Kerrie Finch
 

I have worked as a PR consultant in many guises over the years, from a press office assistant at a...
 
 
Who is really going to watch local TV?
Jeremy Lee
 

Culture secretary Jeremy Hunt is still banging on about his vision for local TV services, ignoring a number of very...
 
 
Are You Addicted to Busyness?
Rachel Brushfield
 

What is it with our society that it is so good to be busy? "Are you busy?" is almost as...
 
 
 
 
 
 
Whitepapers
 
 
 
 
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