Thursday, 30 September 2010

Marketing Daily - Tesco, Unilever, Air France, Paddy Power, and London 2012

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Breaking news from Marketing
 
Breaking news from Marketing September 2010
 
Latest News
 
Tesco launches its biggest ever Halloween push
Alex Brownsell,
30 September 2010
 

Tesco is launching its biggest Halloween marketing push to date, in a...
Tesco: kicks off Halloween initiative
 
 
Unilever puts sauce brands up for sale
John Reynolds,
30 September 2010
 

Unilever is contemplating offloading its Chicken Tonight and Ragu sauce brands in...
Chicken Tonight: set to be sold by Unilever UK and Ireland
 
 
£650m in sponsorship money already raised for London 2012
Loulla-Mae Eleftheriou-Smith,
30 September 2010
 

Over £650m has been raised in domestic sponsorship revenue for the London...
London 2012: more than £650m raised in domestic sponsorship so far
 
 
Paddy Power forced to take down Ryder Cup sign
Katherine Levy,
30 September 2010
 

Publicity-driven Irish bookmaker Paddy Power has been ordered by Cardiff County Court...
Paddy Power: ordered to remove sign overlooking Ryder Cup course
 
 
Nintendo 3DS to miss Christmas sales period
Sarah Shearman,
30 September 2010
 

Nintendo has delayed the launch of its 3DS games console in Europe...
Nintendo: 3DS games console launch in Europe delayed
 
 
Air France propositions women in hair salons
Loulla-Mae Eleftheriou-Smith,
30 September 2010
 

French carrier Air France has turned to nationwide hair salon Toni &...
Air France: targeting style-conscious women via Tony & Guy salons
 
 
 
Also in the News
 
BA digital marketer joins BBC.com as commercial director
Maisie McCabe,
29 September 2010
 
British Gas signs deal with Nectar
John Reynolds,
29 September 2010
 
Goldman Sachs banks on global campaign to restore tarnished image
Staff,
30 September 2010
 
 
 
Blogs & Forums
 
Latest Blog Entries
 
Lessons from the Emerald Isle
Ian Moore
 

Last Friday in perhaps a 200-yard stretch of Grafton Street I counted 12 guys standing with placards on sticks -...
 
 
Preferential Treatment - By Dan Binns, Senior Account Director, Epsilon International EMEA
Jade Jackson
 

Consumers in the digital age want to feel part of an online family; but one that recognises each person's individual...
 
 
Scrap S4C and ring up Welsh speakers instead
Jeremy Lee
 

Welsh actors Ioan Gruffudd and Matthew Rhys are amongst a throng of the celebrity Taffia who have written to culture...
 
 
 
 
 
 
Whitepapers
 
 
 
 
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