Monday, 20 September 2010

Breaking news from Brand Republic - AOL, Diageo, Fifa 11, Seat, Best Buy, Tiger Beer, Wunderman, Dell, Thomson Reuters

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AOL targets women with glossy magazine site
AOL targets women with glossy magazine site
by Sarah Shearman
20 September 2010, 09:19AM
AOL UK has launched MyDaily, a fashion, lifestyle and opinion site aimed at "successful, stylish and discerning women."
Diageo GB names new general manager of reserve brands
Diageo GB names new general manager of reserve brands
by Loulla-Mae Eleftheriou-Smith
20 September 2010, 09:45AM
Sarah Miles has been appointed general manager of Diageo GB's reserve brands with immediate effect.
EA Sports kicks off Fifa 11 ad campaign
EA Sports kicks off Fifa 11 ad campaign
by Sara Kimberley
20 September 2010, 09:15AM
EA Sports has enlisted football stars Wayne Rooney and Giorgio Chiellini to promote its latest soccer game Fifa 11.
Seat links with Channel 4 for AFP music show
Seat links with Channel 4 for AFP music show
by Mark Banham
20 September 2010, 09:30AM
Car marque Seat is to launch 'On Track with Seat' on Wednesday (22 September) on Channel 4, a new television show where Universal Music artists record a three-track session direct to vinyl, completing the task within three hours.
Best Buy puts Ketchum PR's digital and social media brief out to pitch
Best Buy puts Ketchum PR's digital and social media brief out to pitch
by Nikki Wicks
20 September 2010, 09:08AM
Ketchum PR's digital and social media account with US electronics retailing giant Best Buy is being repitched.
Tiger Beer drops Wayne Rooney TVC
Tiger Beer drops Wayne Rooney TVC
by Magz Osborne
20 September 2010, 09:16AM
SINGAPORE - Tiger Beer has dropped its high-budget TV ad featuring Manchester United and England striker Wayne Rooney.
WPP's Wunderman to acquire majority stake in Singapore digital agency
WPP's Wunderman to acquire majority stake in Singapore digital agency
by Daniel Farey-Jones
20 September 2010, 09:36AM
WPP is to acquire a 51% stake in a Singapore-based full-service digital agency, Comwerks Interactive, through its Wunderman network.
Dell renews pan-European sponsorship of MTV EMAs
Dell renews pan-European sponsorship of MTV EMAs
by Katherine Levy
17 September 2010, 05:35PM
Dell is renewing its pan-European sponsorship of the 2010 MTV Europe Music Awards (EMAs) for the third consecutive year.
Thomson Reuters to launch Eikon ad campaign
Thomson Reuters to launch Eikon ad campaign
by Arif Durrani
17 September 2010, 05:49PM
Thomson Reuters is set to launch its largest marketing campaign in its 159-year-old history to promote the launch of its new financial desktop, Thomson Reuters Eikon.

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Also in the news
The Sunday Times to put up cover price to £2.20
by John Reynolds, 17 September 2010, 05:25PM
TMG appoints newspaper sales director
by John Reynolds, 17 September 2010, 04:10PM
Kellogg's Corn Flakes box greets M4 motorists
by Daniel Farey-Jones, 17 September 2010, 03:24PM
Grazia online TV goes live
by Katherine Levy, 17 September 2010, 03:20PM
Dentsu attempts digital landgrab with AKQA bid
by Mark Banham, 17 September 2010, 01:00PM
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