Monday 20 September 2010

Marketing Daily - Ocado, Diageo, Coca-Cola, EDF Energy and AOL

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Breaking news from Marketing
 
Breaking news from Marketing September 2010
 
Latest News
 
Ocado to launch own-label range
John Reynolds,
20 September 2010
 

Ocado, the online shopping company, is to launch its own-label food range...
Ocado: plans launch of own-label products
 
 
AOL targets women with glossy magazine site
Sarah Shearman,
20 September 2010
 

AOL UK has launched MyDaily, a fashion, lifestyle and opinion site aimed...
MyDaily: AOL targets female audience
 
 
Diageo GB names new general manager of reserve brands
Loulla-Mae Eleftheriou-Smith,
20 September 2010
 

Sarah Miles has been appointed general manager of Diageo GB's reserve brands...
Sarah Miles: named general manager of Diageo GB's reserve brands
 
 
Seat links with Channel 4 for AFP music show
Mark Banham,
20 September 2010
 

Car marque Seat is to launch 'On Track with Seat' on Wednesday...
Seat: offering free downloads
 
 
Coca-Cola to launch cookery book through Harvey Nichols
Loulla-Mae Eleftheriou-Smith,
20 September 2010
 

Coca-Cola is releasing a limited edition recipe book this week in partnership...
Coca-Cola: unveils When You Entertain cook book
 
 
Tetley Tea Folk emerge from 10-year sleep tonight
John Reynolds,
20 September 2010
 

The long-awaited relaunch of the Tetley Tea Folk kicks off tonight (20...
Tetley: animated tea folk return to TV tonight
 
 
 
Also in the News
 
SABMiller introduces Kozel beer to UK
Gemma Charles,
20 September 2010
 
Dell renews pan-European sponsorship of MTV EMAs
Katherine Levy,
17 September 2010
 
EDF Energy in push for EcoManager device
Loulla-Mae Eleftheriou-Smith,
20 September 2010
 
Diageo GB prepares £50m Christmas ad campaigns
Sara Kimberley,
20 September 2010
 
 
 
Blogs & Forums
 
Latest Blog Entries
 
How should brands educate consumers to use products responsibly?
Graeme Crossley
 

On Friday I attended a seminar hosted by British Airways on Corporate Responsibility. Speakers included Willie Walsh (obviously) Gavin Neath;...
 
 
Global Radio shows the power of sound
Sue Unerman
 

The other day I had a disturbing incident in Leicester Square. I was being presented to by Global Radio who...
 
 
Is UK restructure a backwards step for Carat?
Arif Durrani
 

  So Rob Horler is no longer managing director of Carat, but then neither, yet again, is deputy MD Steve Hobbs, what...
 
 
 
 
 
 
Whitepapers
 
 
 
 
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