Tuesday 21 September 2010

Media AM - Asda, Telegraph, Yahoo, eBay, TV Ratings, Paper Round

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Media AM Bulletin
 
 
 
*   Latest News
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The Sunday Times: delisted by Asda
Asda delists The Sunday Times in price row
John Reynolds, 21 September 2010

Asda has removed The Sunday Times from its shelves due to a...

  
Telegraph: Audi-sponsored iPad app goes live
Telegraph launches free iPad app with Audi
Maisie McCabe, 21 September 2010

Car manufacturer Audi is the launch sponsor of Telegraph Media Group's first...

  
Terry Grote: joins UCAS Media
Former Indy man resurfaces at UCAS Media
By John Reynolds, 21 September 2010

Terry Grote, the former managing director of The Independent, has taken a...

  
Corsodyl: takes over Yahoo!'s email login
Yahoo! introduces ad takeovers on email login page
Sarah Shearman, 21 September 2010

Corsodyl, the GlaxoSmithKline mouthwash brand, is the first advertiser to use a...

  
EBay motoring services: adds hub to website
EBay to add motoring services website
Sarah Shearman, 21 September 2010

EBay Advertising is backing the launch of its specialist motoring website with...

  
The Inbetweeners: attracts 2.5 million to E4
The Inbetweeners draws 2.5 million to E4
Maisie McCabe, 21 September 2010

'The Inbetweeners' attracted an average audience of 2.5 million last night, the...

  
The Daily Mirror: Free crisps
Paper Round (21 September) - Which clients are advertising in the national press?
Sarah Johnson, 21 September 2010

The Times continues its drive to push readers online while anticipation builds...

  
*   Also in the News
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Thousands urge Cable to investigate News Corp-Sky merger
Maisie McCabe, 20 September 2010
Progressive Media launches customer publishing company
Katherine Levy, 20 September 2010
Is UK restructure a backwards step for Carat?
Arif Durrani, 20 September 2010
Universal McCann retains £4m H&M account
Katherine Levy, 20 September 2010
Fabulous magazine editor moves to Now
Katherine Levy, 20 September 2010
The X Factor pulls in the viewers for ITV1
Maisie McCabe, 20 September 2010
 

Media Bitch's Diary 10 September

Media Bitch's Diary 10 September
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Out and About 13 September

Out and About 13 September
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Blogs & Forums
Latest Blog Entries
A challenge to all involved in point-of-sale advertising
Ivan Clark

When I first worked as an Outdoor Specialist around five years ago, there was a statistic knocking around, that...

Global Radio shows the power of sound
Sue Unerman

The other day I had a disturbing incident in Leicester Square. I was being presented to by Global Radio who...

An oldie, but a goodie...
Ben Hughes

Last week I wrote about the latest ways of consuming newspaper content . And this week the headlines have been...

Show us your 3D’s!
Ivan Clark

This week a couple of Outdoor things have caught my eye.   First up is Wonderbra, trying to recreate...

Consumer confidence has gone up by 4%
Sue Unerman

This seems to me worth remarking on and even worth celebrating a bit. I know this is still a very...

Google Instant: A hit for users but against advertisers?
Rosie Brooker, Head of Search, Equi=Media

On 8 th September 2010 Google made one of the biggest updates this year to the search results: Instant Search ....

Busting out of Chatham House
Steve Henry

    On Wednesday I found myself surrounded by 250 of the top clients in Britain, dressed as penguins. Well,...

OFT enquiry into Outdoor advertising enters second stage
Ivan Clark

The office of fair trading (OFT) investigation into Outdoor advertising has completed the evidence gathering stage and has moved...

Start to believe the hype
Ben Hughes

When the iPad came out, Rupert Murdoch declared Apple's shiny tablet a "game changer" for newspapers. We've had a few...

 
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