Wednesday 22 September 2010

Media AM - X Factor, Sky Sports, Thinkbox, Daybreak, Paper Round

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Media AM Bulletin
 
 
 
*   Latest News
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The X Factor: online branded content shop launched
The X Factor to launch online branded content shop
Maisie McCabe, 22 September 2010

'The X Factor' producer Fremantle Media and ITV have partnered with online...

  
US Masters: Sky Sports to cover event at Augusta in 3D
Sky Sports to broadcast the US Masters golf
Maisie McCabe, 21 September 2010

Sky Sports has tightened its stranglehold on broadcasting top-flight professional golf, after...

  
Harvey: star of Thinkbox's latest ad
Harvey ad delivers for Thinkbox
Staff, 22 September 2010

Commercial TV marketing body Thinkbox has released a behind-the-scenes film for its...

  
Adrian Chiles and Christine Bleakley: Daybreak hosts
BR Video: Public delivers Daybreak verdict
Daniel Farey-Jones, 22 September 2010

ITV1's new breakfast TV show 'Daybreak' has struggled to retain initial peaks...

  
The Times: Burberry show
Paper Round (22 September) - Which clients are advertising in the national press?
Sarah Johnson, 22 September 2010

American Express and Oxfam stand out thanks to creatively executed ads, while...

  
*   Also in the News
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Diary of a media start-up
Ed Feast, 21 September 2010
Twitter courts UK marketers for Promoted Tweets ad platform
Sarah Shearman, 21 September 2010
Stylist launches website with daily content
Katherine Levy, 21 September 2010
London Evening Standard creates free iPad apps
John Reynolds, 21 September 2010
Why Apple is a Groucho Marx brand
Gordon MacMillan, 21 September 2010
Microsoft to bring Zune shop to the UK
Sara Kimberley, 21 September 2010
Former Source OOH MD Guerretta joins Eye
Maisie McCabe, 21 September 2010
 
 
Blogs & Forums
Latest Blog Entries
A challenge to all involved in point-of-sale advertising
Ivan Clark

When I first worked as an Outdoor Specialist around five years ago, there was a statistic knocking around, that...

Global Radio shows the power of sound
Sue Unerman

The other day I had a disturbing incident in Leicester Square. I was being presented to by Global Radio who...

An oldie, but a goodie...
Ben Hughes

Last week I wrote about the latest ways of consuming newspaper content . And this week the headlines have been...

Show us your 3D’s!
Ivan Clark

This week a couple of Outdoor things have caught my eye.   First up is Wonderbra, trying to recreate...

Consumer confidence has gone up by 4%
Sue Unerman

This seems to me worth remarking on and even worth celebrating a bit. I know this is still a very...

Google Instant: A hit for users but against advertisers?
Rosie Brooker, Head of Search, Equi=Media

On 8 th September 2010 Google made one of the biggest updates this year to the search results: Instant Search ....

Busting out of Chatham House
Steve Henry

    On Wednesday I found myself surrounded by 250 of the top clients in Britain, dressed as penguins. Well,...

OFT enquiry into Outdoor advertising enters second stage
Ivan Clark

The office of fair trading (OFT) investigation into Outdoor advertising has completed the evidence gathering stage and has moved...

Start to believe the hype
Ben Hughes

When the iPad came out, Rupert Murdoch declared Apple's shiny tablet a "game changer" for newspapers. We've had a few...

 
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