Monday 20 September 2010

Media AM - AOL, Thompson Reuters, WPP, Channel 4, Paper Round

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Media AM Bulletin
 
 
 
*   Latest News
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MyDaily: AOL targets female audience
AOL targets women with glossy magazine site
Sarah Shearman, 20 September 2010

AOL UK has launched MyDaily, a fashion, lifestyle and opinion site aimed...

  
Thomson Reuters: launches the Eikon financial tool
Thomson Reuters to launch Eikon ad campaign
Arif Durrani, 17 September 2010

Thomson Reuters is set to launch its largest marketing campaign in its...

  
Brendan Tansey: chief executive of Wunderman
WPP's Wunderman to acquire majority stake in Singapore digital agency
Daniel Farey-Jones, 20 September 2010

WPP is to acquire a 51% stake in a Singapore-based full-service digital...

  
Seat: offering free downloads
Seat links with Channel 4 for AFP music show
Mark Banham, 20 September 2010

Car marque Seat is to launch 'On Track with Seat' on Wednesday...

  
The Sunday Times: introduces price hike
The Sunday Times to put up cover price to £2.20
John Reynolds, 17 September 2010

Rupert Murdoch's The Sunday Times is to lift its cover price by...

  
The Guardian: Pope visit makes headlines across the press
Paper Round (20 September) - Which clients are advertising in the national press?
Sarah Johnson, 20 September 2010

Lloyds TSB and Barclaycard push their business offerings in today's papers, while...

  
*   Also in the News
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Dell renews pan-European sponsorship of MTV EMAs
Katherine Levy, 17 September 2010
TMG appoints newspaper sales director
John Reynolds, 17 September 2010
Grazia online TV goes live
Katherine Levy, 17 September 2010
Kellogg's Corn Flakes box greets M4 motorists
Daniel Farey-Jones, 17 September 2010
ShortList partners with ITV4's Richard Bacon show
Katherine Levy, 17 September 2010
 

Media Bitch's Diary 10 September

Media Bitch's Diary 10 September
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Out and About 13 September

Out and About 13 September
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Blogs & Forums
Latest Blog Entries
An oldie, but a goodie...
Ben Hughes

Last week I wrote about the latest ways of consuming newspaper content . And this week the headlines have been...

Show us your 3D’s!
Ivan Clark

This week a couple of Outdoor things have caught my eye.   First up is Wonderbra, trying to recreate...

Consumer confidence has gone up by 4%
Sue Unerman

This seems to me worth remarking on and even worth celebrating a bit. I know this is still a very...

Google Instant: A hit for users but against advertisers?
Rosie Brooker, Head of Search, Equi=Media

On 8 th September 2010 Google made one of the biggest updates this year to the search results: Instant Search ....

Busting out of Chatham House
Steve Henry

    On Wednesday I found myself surrounded by 250 of the top clients in Britain, dressed as penguins. Well,...

OFT enquiry into Outdoor advertising enters second stage
Ivan Clark

The office of fair trading (OFT) investigation into Outdoor advertising has completed the evidence gathering stage and has moved...

Start to believe the hype
Ben Hughes

When the iPad came out, Rupert Murdoch declared Apple's shiny tablet a "game changer" for newspapers. We've had a few...

 
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