Breaking news from Brand Republic - Virgin Atlantic, Freesat, First Direct, Panasonic, Dove, NatMag 100 Award, Think BR

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Virgin Atlantic unveils global ad campaign by Loulla-Mae Eleftheriou-Smith 01 October 2010, 12:01AM Virgin Atlantic launches its first major advertising campaign in the US today, as the airline looks to ramp up transatlantic activity with a £6m global advertising campaign. Freesat unveils biggest ad campaign to date by Sara Kimberley 01 October 2010, 09:16AM Freesat is launching its first TV ad since appointing VCCP to the £5m account. First Direct celebrates 21 years since launch by Alex Brownsell 01 October 2010, 08:57AM First Direct is today (1 October) celebrating its 21st anniversary after famously launching in 1989 with a TV ad that claimed to be broadcast from 2010. Panasonic to sponsor films on Sky 3D by Maisie McCabe 01 October 2010, 08:00AM Electronics manufacturer Panasonic has signed a six-figure deal to sponsor films on the new Sky 3D channel as part of its £10m pre-Christmas campaign to support its range of 3D TVs. Dove TV push backs revamped hair care range by Loulla-Mae Eleftheriou-Smith 01 October 2010, 09:37AM Dove, the hair and skin care brand, has created a TV ad to promote their re-launched hair care range as part of a £3.6m marketing push. Eleven media agencies shortlisted for NatMag 100 Award by Sara Kimberley 01 October 2010, 09:30AM MediaVest and Mindshare are among the 11 media agencies that have been shortlisted for The National Magazine Company's NatMag 100 Award. Think BR: Sunshine and smiles at the Barbican by Tess Alps 01 October 2010, 09:20AM This week's RTS conference reflected the improving mood of the TV industry, offering a global perspective on the challenges and opportunities ahead, such as VoD and local TV, writes Tess Alps, CEO, Thinkbox. Adland The UK's biggest advertising, media and digital agencies, mapped. View the map  Intelligence Why is online advertising still failing to engage consumers? by Faye Weeks 01 October 2010, 09:00AM A study from digital research specialist Connect Insight shows a high level of negativity towards online advertising, particularly among older consumers, and asks what can be done to address this. TGI: Courting the student market by Russell Budden 29 September 2010, 10:00AM The latest TGI data from Kantar Media gives an insight into students' spending habits and media consumption, revealing that preconceived notions of impoverished scholars might be wide of the mark. Think BR The latest comment from our columnists and leading industry figures Visit Think BR Also in the news Everything Everywhere to cut marketing roles by Daniel Farey-Jones, 30 September 2010, 05:05PM My Media Week: Richard Johnstone, IPC by Harriet Dennys, 01 October 2010, 12:06AM New channel slot becomes available on Freeview by Maisie McCabe, 30 September 2010, 04:25PM Mirror Group to lose digital exec to Perform by John Reynolds, 30 September 2010, 12:50PM From the blogs Crisis management: The best approach Helen Simson, Client Services Director, Eclipse 01/10/2010 Young creatives are doing it for themselves Chris Arnold 01/10/2010 The Ryder Cup, the Commonwealth Games, the World Cup and more vested interests Hugh Salmon 30/09/2010 Hasgrove joins companies enjoying improved profits Bob Willott 30/09/2010 M&C's profit improvement masks margin slippage Bob Willott 30/09/2010 Latest jobs Account Director Recruiter Dynamic New Alliances Salary £40K Location London Campaign Manager Recruiter Unruly Media Salary £28 - £35k depending on experience Location Shoreditch, London Clientside Recruitment Consultant Recruiter Direct Recruitment Salary £excellent Location London Senior Account Manager Recruiter The Blueprint Salary £40000 - £45000 per annum + Bens Location London Senior Account Manager Recruiter Propel Salary £35000 - £40000 per annum Location London Senior Brand Manager - TOP 3 Recruiter Jarlett de Grouchy Salary £46000 - £51000 per annum + excellent package Location London Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2010 All rights reserved News Jobs Blogs & Forums Tenders