Wednesday 27 October 2010

Campaign Daily Fix - Coca-Cola, T-Mobile, WPP, Channel 4, Oxfam

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Campaign Daily Fix
 
27 October 2010  
Latest News
Coca-Cola ad: 'Snow Globe'
Coca-Cola to mix old and new for Christmas TV campaign
Ben Bold, 27 October 2010

Coca-Cola is launching a two-pronged Christmas TV ad campaign next month, bringing back its 'Holidays Are Coming' commercial before unveiling a new execution called 'Snow Globe'.

 
T-Mobile ad: Heathrow
Heathrow's Terminal 5 taken over for T-Mobile ad
Daniel Farey-Jones, 27 October 2010

Saatchi & Saatchi is filming a new T-Mobile 'flashmob' style ad at Heathrow Airport's Terminal 5 today.

 
Sir Martin Sorrell: 'LUV'-shaped recovery
Sorrell's WPP announces highest growth in a decade
Ben Bold, 27 October 2010

Sir Martin Sorrell has revealed WPP's best quarterly organic revenue growth for a decade with sales returning to the levels enjoyed in 2008, despite the group having 8% fewer people.

 
Dan Brooke confirmed as marketing leader of Channel 4
Dan Brooke confirmed as marketing leader of Channel 4
Arif Durrani, 27 October 2010

Channel 4 has confirmed Dan Brooke will join its executive leadership and direct all marketing, communications and corporate relations at the broadcaster, as first tipped by Campaign.

 
Oxfam: climate change ad escapes ban
Oxfam's climate change ad escapes ban
John Reynolds, 27 October 2010

Oxfam has escaped a ban for one of its poster ads that linked climate change to people dying.

 
 
Also in the News
Amazon.com redesigns itself for iPad
Sarah Shearman, 27 October 2010
Virgin Media revenue up 6.4%
Maisie McCabe, 27 October 2010
 
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Latest Work
Budweiser 'pool' by DDB UK
Budweiser 'pool' by DDB UK
25 October 2010

Diageo Ireland has launched a new Budweiser ad featuring a giant game of pool.

 
British Legion 'two minute silence' by 2AM
British Legion 'two minute silence' by 2AM
22 October 2010

2AM, the production company, and director Matthew Donaldson have created 'two minute silence', a 'music' video for this years' Poppy Appeal.

 
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