Thursday 21 October 2010

Marketing Daily - Race Online 2012, Vodafone, Santander, Starbucks and Berocca

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Breaking news from Marketing
 
Breaking news from Marketing October 2010
 
Latest News
 
Race Online 2012 unveils new campaign identity
Gemma Charles,
21 October 2010
 

Race Online 2012, the initiative led by UK Digital Champion Martha Lane...
Race Online 2012
 
 
Vodafone extends McLaren F1 sponsorship
John Reynolds,
21 October 2010
 

Vodafone has extended and expanded its headline sponsorship of the McLaren Formula...
Vodafone: extends McLaren F1 sponsorship
 
 
Santander to evaluate strategy with agency review
Alex Brownsell,
21 October 2010
 

Santander is to re-evaluate its marketing strategy after confirming plans for a...
Santander: calls agency review
 
 
Starbucks rolls out digital media offering in US stores
Mark Banham,
21 October 2010
 

Coffee chain Starbucks is attempting to deepen its relationship with US customers...
Starbucks: launches digital network
 
 
Berocca rolls out 'music boost' digital campaign
Alex Brownsell,
21 October 2010
 

Pharmaceuticals giant Bayer is launching its first digital campaign for vitamin supplement...
Berocca: rolls out digital campaign
 
 
VisitBritain partners with NBC to 'showcase Britain' during Games
Loulla-Mae Eleftheriou-Smith,
21 October 2010
 

Tourism body VisitBritain is partnering with American television network NBC to "showcase...
Boxers at Borough Market (Picture: VisitBritain/Craig Easton)
 
 
 
Also in the News
 
Unison unveils recruitment drive targeted at under-threat employees
Gemma Charles,
21 October 2010
 
Livingstone warns travel industry of 'massive' climate change impact
Loulla-Mae Eleftheriou-Smith,
20 October 2010
 
RFU signs deal with clothes brand Eden Park
John Reynolds,
20 October 2010
 
The best brands of 2010: choose your winner
Staff,
21 October 2010
 
 
 
Blogs & Forums
 
Latest Blog Entries
 
Engaging with travel customers
Julia Hutchison
 

The latest ABC figures (ABC independently verifies and reports on media performance ) again proved the customer publishing sector is...
 
 
Spending cuts may bite, but thank God for the arts
Rocket
 

With museums in the UK breathing a collective sigh of relief following George Osbourne's announcement that they will escape the...
 
 
Cool, weird and funny MARKETING PARTNERSHIPS pt 2
Chris J Reed
 

I love this partnership. It made me smile just visualising it. People living in the Logan-Rogersville Fire Protection District of...
 
 
 
 
 
 
Whitepapers
 
 
 
 
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