Monday, 11 October 2010

Digital AM - Google, Orange/T-Mobile, IAB Europe, 'Test and learn', plus The Wall > Twitter's millions

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Google to enter automotive industry with self-driving cars
Google to enter automotive industry with self-driving cars
by Sarah Johnson
11 October 2010, 11:30AM
Google is taking on the automotive industry by developing a technology that will allow cars to drive themselves, in a bid to "fundamentally change car use".
Orange and T-Mobile launch £4m shared ad campaign
Orange and T-Mobile launch £4m shared ad campaign
by Arif Durrani
11 October 2010, 09:45AM
Orange and T-Mobile are claiming an industry first today as the telecoms operators reveal their first joint £4m advertising campaign.
How long can the UK dominate the European digital landscape?
How long can the UK dominate the European digital landscape?
by Catherine Borrel
11 October 2010, 08:30AM
IAB Europe research shows the UK and Germany standing out as the market leaders across the continent, but is it possible for the other nations to narrow the gap?
Think BR: In the digital world, 'test and learn' strategies are crucial
Think BR: In the digital world, 'test and learn' strategies are crucial
by Christian Schmalzl
11 October 2010, 08:30AM
The media landscape is changing faster than ever, and brands need to have strategies in place to assess new options. Christian Schmalzl, global investment director at MediaCom, shows how to survey new digital territory.
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Twitter CEO says it is about to start taking millions in ad revenue [Video]
@gordonmacmillan
11/10/2010
If Google Never Existed…Would Overture Dominate?
Duncan Parry
11/10/2010
BBC's Marr blasts bloggers: socially inadequate, pimpled, single and seedy
@gordonmacmillan
11/10/2010
How to beat the villains of social media [Infographic]
Polly Becker
11/10/2010
Geek meets chic - fashionistas dressing up with apps
Polly Becker
09/10/2010
Bravissimo awards social media to Shiny Red
Polly Becker
08/10/2010
Superswarmldn - the UK's first 250 check in on foursquare
Vincent Haywood
08/10/2010
Twitter upgrades search with eye on the future
Jennifer Whitehead
08/10/2010
The blogs of profitability - Huffington Post turns a profit
@gordonmacmillan
08/10/2010
Gap crowdsources ideas after new logo reviled by customers in social media protest
@gordonmacmillan
08/10/2010
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