Thursday 21 October 2010

Campaign Daily Fix - YouView, Three, Expedia, News Corp, CAP

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Campaign Daily Fix
 
21 October 2010  
Latest News
YouView... CH&Partners to handle advertising
YouView picks CHI & Partners for advertising account
Matt Williams, 21 October 2010

YouView, the on-demand web TV venture previously known as Project Canvas, has appointed CHI & Partners to handle its advertising account.

 
Three: advertising review
Mobile network Three calls ad review
Matt Williams, 21 October 2010

Three, the mobile phone company, is plotting a review of its £16 million advertising account.

 
Expedia... Euro ad review
Expedia calls £40 million pan-Euro ad review
Anne Cassidy, 21 October 2010

Expedia is looking for an agency to handle its estimated £40 million pan-European advertising business as the online travel portal prepares for a relaunch.

 
Ian Clark: working on Project Alesia
News Corporation dumps news aggregator plan
Katherine Levy, 21 October 2010

News Corporation's multi-million pound plan to launch an aggregated digital news platform for its titles and those of rival publishers, known as Project Alesia, has been shelved.

 
James Best: CAP role
James Best appointed CAP chairman
Anne Cassidy, 21 October 2010

The Advertising Standards Board of Finance has appointed James Best, the former BMP DDB chairman, as the new chairman of the Committees of Advertising Practice.

 
 
Also in the News
ZenithOptimedia plans new set-up
Ian Darby, 21 October 2010
David Bainbridge joins Elvis as part of management rejig
Sara Kimberley, 21 October 2010
Matt James handed MD role at Starcom UK
Katherine Levy, 21 October 2010
 
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Latest Work
Doritos 'late night' by AMV BBDO
Doritos 'late night' by AMV BBDO
20 October 2010

Walkers crisp brand Doritos has launched a new campaign to promote two new flavours inspired by classic late-night foods.

 
The Independent 'i' by BMB
The Independent 'i' by Beattie McGuinness Bungay
20 October 2010

The Independent announces its new paper, i, with a new outdoor campaign.

 
GHD 'cinderella' by RKCR/Y&R
GHD 'cinderella' by RKCR/Y&R
20 October 2010

RKCR/Y&R has launched a new record label, Two Black Cats and the record label's first signing is on the latest GHD ad campaign.

 
ELC 'let the fun begin' by Karmarama
ELC 'let the fun begin' by Karmarama
20 October 2010

Early Learning Centre has launched its first TV campaign in over 20 years this with a series of TV ads that aim to communicate the fun and energy of the...

 
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