Friday 22 October 2010

Breaking news from Brand Republic - BSkyB, Coca-Cola, Dell, Rupert Murdoch, Covonia, Citroen, Channel 4, Trading Places

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Latest news
BSkyB profits up 25% in third quarter
BSkyB profits up 25% in third quarter
by Mark Banham
22 October 2010, 09:16AM
BSkyB has posted a rise in profits of 25% to £255m for the third quarter of the year and now looks certain to reach its self-imposed target of 10 million subscribers by the end of 2010.
Ivan Pollard exits Naked for Coca-Cola US
Ivan Pollard exits Naked for Coca-Cola US
by Katherine Levy
22 October 2010, 09:45AM
Ivan Pollard is set to leave Naked Communications after being recruited by drinks giant Coca-Cola to help lead its marketing team in the US.
Dell to spend 'hundreds of millions' on rebranding campaign
Dell to spend 'hundreds of millions' on rebranding campaign
by Staff
22 October 2010, 09:30AM
NEW YORK - Dell is to spend "hundreds and hundreds of millions" on an advertising campaign to revamp its image and move away from price as it attempts to chase rivals.
Murdoch aims sideswipe at 'traditional elites' curbs on News Corp
Murdoch aims sideswipe at 'traditional elites' curbs on News Corp
by Daniel Farey-Jones
22 October 2010, 09:35AM
Rupert Murdoch used a speech in London last night to obliquely criticise the UK media industry's opposition to his attempt to secure full control of BSkyB.
Covonia launches TV ad with a thump
Covonia launches TV ad with a thump
by Sara Kimberley
22 October 2010, 09:20AM
Cough and cold medicine brand Covonia is launching its biggest TV campaign to date.
Citroen appoints new UK marketing director
Citroen appoints new UK marketing director
by John Reynolds
22 October 2010, 08:56AM
Citroen has looked internally and promoted its head of digital marketing Jules Tilstone as it new UK marketing director.
Ids' Angus Mitchell to join Channel 4
Ids' Angus Mitchell to join Channel 4
by Maisie McCabe
22 October 2010, 08:00AM
Channel 4 has appointed Angus Mitchell, currently head of creative solutions at Ids, to the role of business manager, third party sponsorship sales with responsibility for the UKTV portfolio.
Trading Places: This week's people moves in advertising, marketing and media
Trading Places: This week's people moves in advertising, marketing and media
by Staff
22 October 2010, 08:40AM
The government cutbacks dominated this week's people news and had an instant effect on the marketing communications market, with Ofcom announcing it will shed 170 jobs.
Adland

The UK's biggest advertising, media and digital agencies, mapped. Updated 10 new creative agencies added.

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Intelligence
Countdown to the spending review
Countdown to the spending review
by Gavin Hilton
20 October 2010, 09:01AM
The government's spending review is published today at 12:30pm; new research from RAPP looks at the possible impact it will have on brands and whether the potential cuts could damage hopes for the 'Big Society'.
The spending power and media habits of X Factor fans
The spending power and media habits of X Factor fans
by Russell Budden
19 October 2010, 08:00AM
Kantar Media's TGI study looks at fans of hit show 'X Factor', revealing their spending power and media consumption habits.
Think BR

With the imminent launch of i, Independent Print is showing 20:20 vision?

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Also in the news
Ofcom to axe 170 staff as budget is cut by £30m
by John Reynolds, 21 October 2010, 03:40PM
Rupert Murdoch's full speech at the Centre of Policy Studies
by Arif Durrani, 21 October 2010, 09:33PM
Santander to evaluate strategy with agency review
by Alex Brownsell, 21 October 2010, 02:40PM
Berocca rolls out 'music boost' digital campaign
by Alex Brownsell, 21 October 2010, 12:30PM
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