Monday 25 October 2010

Marketing Daily - Britvic, PepsiCo, Debenhams, Land Rover, and Budweiser

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Breaking news from Marketing
 
Breaking news from Marketing October 2010
 
Latest News
 
Britvic and PepsiCo partner in £5.5m promotion
Loulla-Mae Eleftheriou-Smith,
25 October 2010
 

Britvic has partnered with PepsiCo in a £5.5m joint campaign to boost...

PepsiCo: partners Britvic for drinks promotion
 
 
GU targets grown-ups with in-store cookies
John Reynolds,
25 October 2010
 

Gü, the upmarket chocolate brand, is to extend its range by selling...

Gü: pudding firm moves into cookies
 
 
Debenhams launches online interactive TV channel
Ben Bold,
25 October 2010
 

Debenhams is to launch its first-ever interactive online TV channel that will...

Debenhams: launches interactive TV channel
 
 
Range Rover signs up 40-plus celebs to tweet Evoque model
Ben Bold,
25 October 2010
 

Range Rover is tapping into the power of Twitter with the recruitment...

Range Rover: launches Evoque app
 
 
Rose Bowl cricket ground in hunt for sponsor
Daniel Farey-Jones,
25 October 2010
 

The Rose Bowl, one of England's key cricket grounds and the home...

Rose Bowl cricket ground: in hunt for sponsor
 
 
Budweiser launches supersized pool TV ad
Sara Kimberley,
25 October 2010
 

Diageo Ireland is launching a Budweiser TV ad today featuring a giant...

Budweiser: creates supersized pool TV ad
 
 
 
Also in the News
 
Last call for UK Festival Awards entries
Staff,
25 October 2010
 
Calvin Klein ads banned for promoting rape
Staff,
25 October 2010
 
Living to become Sky Living as part of new entertainment offering
Maisie McCabe,
25 October 2010
 
Google could face heavy fine for breaking privacy laws
Ben Bold,
25 October 2010
 
 
 
Blogs & Forums
 
Latest Blog Entries
 
A grave concern
Jo Bell
 

  ...Valerie is slowly getting over the death of her husband, Jeremy, last year. Some days are worse than...

 
 
Howard's Way
Lolly and Nat
 

Last Thursday was the 26 Annual Speech at the British Library.   (What's 26?) Past speakers have been Phil...

 
 
Money talks?
Rajnish Razdan
 

Whilst reading a recent white paper on trends within Social Commerce, I came across a quote from Douglas Rushkoff that...

 
 
 
 
 
 
Whitepapers
 
 
 
 
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