Breaking news from Brand Republic - Apple, Jose Mourinho, Top ten ads of the week, Bruce Willis, Wonga.com

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Apple's value soars $12bn on back of two tweets from investor Carl Icahn by Matthew Chapman 14 August 2013, 09:25AM Two tweets by investor Carl Icahn added around $12bn onto the value of Apple after the tech investor tweeted his view Apple was "extremely undervalued" and revealed he had a large stake in the company. West Cornwall Pasty Co launches The Special One to celebrate Mourinho return by Chloe Smith 14 August 2013, 09:04AM BabyGRAND, the marketing agency, has created a commemorative piri-piri chicken pasty to celebrate the return of Portuguese football coach, Jose Mourinho, to Chelsea on behalf of the West Cornwall Pasty Co. Top ten ads of the week: Kevin Bacon's bus journey is this week's most recalled ad by Staff 14 August 2013, 08:00AM Counting down the ten most recalled ads, in association with TNS and Ebiquity. Sky's Bruce Willis broadband ad banned by Chloe Smith 14 August 2013, 12:01AM BSkyB's ad starring Bruce Willis has been banned by the advertising watchdog for misleading consumers about the true cost of Sky Broadband Unlimited, which it claimed costs half the price of BT's at £7.50 per month. Wonga.com banned from advertising in Plymouth as CC investigation hots up by Chloe Smith 14 August 2013, 08:52AM Plymouth Council has banned Wonga.com and other payday loan companies from advertising on billboards and bus stops in its city centre, ahead of the Competition Commission outlining the scope of its investigation. PROMOTION From monologue to dialogue: Adding interaction to your presentations   Make it easier for your audience to participate during your presentations, by transforming them from detached monologues to interactive dialogues between you and your audience.   Download the free report here. Also in the news City of London bans data tracking bins by Chloe Smith 13 August 2013, 01:22PM The City of London Corporation has reported Renew, a marketing company operating recycling bins, to the Information Commissioner's Office for collecting data from passing smartphones. Coke anti-obesity campaign says 'Live like Grandpa did' by Alex Brownsell 13 August 2013, 12:30PM Coca-Cola is encouraging UK consumers to live more like their grandparents, as part of its continued anti-obesity marketing drive. Opinion Nokia: engaged consumers make for the best brand storytellers by Craig Hepburn, Nokia global director, digital and social media 14 August 2013, 09:00AM Nokia has turned to Talenthouse to engage creative audiences and deliver a content strategy through word of mouth marketing. Craig Hepburn, the brand's global director, digital and social media, explains why. What brands need to know about game design by Pete Low 13 August 2013, 08:31AM Brands are increasingly harnessing the power of video games, but what do they need to know about designing them, asks Pete Low, lead game designer at Chunk. Thank you for connecting: LinkedIn connects Singapore Business Chris J Reed 14 August 2013, 2:43AM The secret to email marketing? Send more email Dela Quist 13 August 2013, 11:45AM England's Ashes victory - as celebrated by social media Charlotte Henry 13 August 2013, 11:40AM Latest Blog Entries By Gum Greg Taylor, 13 August 2013 IT WORKS IN PRACTICE, BUT DOES IT WORK IN THEORY? Dave Trott, 13 August 2013 Have you had your Personal Inflection Point yet ? Sue Unerman, 12 August 2013 A new summer of heroes Jon Stainer, 12 August 2013 Government pledge to raise awareness of support schemes could help sustain SME marketing efforts Rebecca Scully, 12 August 2013 Everything for U Greg Taylor, 12 August 2013 Latest jobs Online Acquisition Manager Recruiter NG Digital Marketing Salary 40k Location West London Digital & CRM Strategist Recruiter GoodEgg Digital Salary Circa £45k + Benefits Location Central London Email Marketing Executive Recruiter Haymarket Media Group Salary TBC Location Hammersmith & Teddington Digital Strategist Recruiter GoodEgg Digital Salary Circa £45k + Benefits Location Central London Senior Project Manager - Top 5 Digital Agency - global sports brand, central London Recruiter The Blueprint Salary £50000 - 65000 + package DOE Location Central London Senior Designer Recruiter PFJ Salary £30000.00 - £40000.00 per annum Location London From the blogs IT WORKS IN PRACTICE, BUT DOES IT WORK IN THEORY? 13 August 2013, 7:54AM Most irritating things in media #8: 'Nudging' TESS ALPS 09 August 2013, 8:50AM Customers: there may be a gap in the market, but is there a market in the gap? 31 July 2013, 8:04AM Is Channel 4's portrayal of social media fraud a fair assessment? 06 August 2013, 12:26AM BR Insight Digital Transformation Today: Driving Efficiency, Ingenuity and Success (Webcast) It is no longer viable for the marketing team to be solely responsible f... 10 Questions Marketers Frequently Ask About Twitter (Expert Reports) Confused by hashtags? Tweetchats? Tweet walls? You’re not alone. W... The Digital Marketing Trends You Need To Know For 2013 (Expert Reports) Which digital marketing trends will take off in 2013? To get the big pic... From monologue to dialogue: Adding interaction to your presentations (Expert Reports) You're not the only one who gets a little nervous interacting during a p... Big Questions Live - Social Media, User Generated Content and the Power of Customer Insight (Webcast) Brand Republic’s first ever online TV show, Big Questions Live wil... Digital Integration: Connecting the Dots (Webcast) Integrated digital marketing offers huge opportunities to engage, servic... Promotional features Incentivise purchases using cash rewards with TopCashback's 'Snap & Save' by Getmemedia 12 August 2013, 09:00AM TopCashback.co.uk has launched 'Snap & Save' a mobile solution that allows brands to pay their customers rewards based on their product purchases. Idea of the week: Build brand awareness through sponsorship of the Matt Cotton Rallying Team at Wales Rally GB by Getmemedia 05 August 2013, 08:46AM Reach ABC1 males through high impact marketing & promotions with the dynamic Wales Rally GB. Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2010 All rights reserved Haymarket Business Information, 174 Hammersmith Road, London, W6 7JP, UK News Jobs Blogs & Forums Tenders